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“How To Grow And Profit From FREE Search Engine Traffic”. There Are Three Requirements To Making Money Online. The Three Requirements To Making Money Online. 1. You Need An Offer How To Lose Weight How To Play Poker How To Master Sudoku How To Get A Date.
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“How To Grow And Profit From FREE Search Engine Traffic” FreeTrafficBigProfits.com
There Are Three Requirements ToMaking Money Online FreeTrafficBigProfits.com
The Three Requirements ToMaking Money Online • 1. You Need An Offer • How To Lose Weight • How To Play Poker • How To Master Sudoku • How To Get A Date The best products to sell solve an existing problem or satisfy a passion! People buy what they Want not necessarily what they need! FreeTrafficBigProfits.com
The Three Requirements ToMaking Money Online 2. You Need Targeted Traffic You Have To Reach PeopleLooking For Your Offer! FreeTrafficBigProfits.com
The Three Requirements ToMaking Money Online 3. The Ability To Convert the traffic into $ales FreeTrafficBigProfits.com
The First Thing You Must Do IsTo Get Your Prospects Attention. FreeTrafficBigProfits.com
The First Thing You Must Do IsTo Get Your Prospects Attention. • The best way to get your prospect’s attention is To Be Found where they are looking! • It doesn’t matter how great your product or service is… if No One Finds It, no one buys it. FreeTrafficBigProfits.com
Traffic + Conversions = $ales The bottom line is that you will need targeted Traffic & the ability to convert that traffic into an order to make money online. FreeTrafficBigProfits.com
Common Myth: If You Build It, They Will Come… Traffic Myth Melissa Moody Comfy Bummy Diapers FreeTrafficBigProfits.com
The Truth Is: You Have To Promote Your Site In Order To Get In Front Of Your Prospects! Traffic Truth FreeTrafficBigProfits.com
Traffic Sources • There are Two types of traffic sources… FreeTrafficBigProfits.com
Traffic Sources • There are Two types of traffic sources… • Free Traffic FreeTrafficBigProfits.com
Traffic Sources • There are Two types of traffic sources… • Free Traffic • Paid Traffic FreeTrafficBigProfits.com
Free Traffic Sources • Some examples of Free Traffic are: • Traffic from Joint Ventures FreeTrafficBigProfits.com
Free Traffic Sources • Some examples of Free Traffic are: • Traffic from Joint Ventures • Traffic from Emailing Your OwnList FreeTrafficBigProfits.com
Free Traffic Sources • Some examples of Free Traffic are: • Traffic from Joint Ventures • Traffic from Emailing Your OwnList • Traffic from your Affiliate Network FreeTrafficBigProfits.com
Free Traffic Sources • Some examples of Free Traffic are: • Traffic from Joint Ventures • Traffic from Emailing Your OwnList • Traffic from your Affiliate Network • Traffic from Traffic Exchange Software FreeTrafficBigProfits.com
Free Traffic Sources • Some examples of Free Traffic are: • Traffic from Joint Ventures • Traffic from Emailing Your OwnList • Traffic from your Affiliate Network • Traffic from Traffic Exchange Software • Traffic from Commenting on Related Blogs FreeTrafficBigProfits.com
Free Traffic Sources • Some examples of Free Traffic are: • Traffic from Joint Ventures • Traffic from Emailing Your OwnList • Traffic from your Affiliate Network • Traffic from Traffic Exchange Software • Traffic from Commenting on Related Blogs • Traffic from Viral Marketing Referrals FreeTrafficBigProfits.com
Free Traffic Sources • Some examples of Free Traffic are: • Traffic from Joint Ventures • Traffic from Emailing Your OwnList • Traffic from your Affiliate Network • Traffic from Traffic Exchange Software • Traffic from Commenting on Related Blogs • Traffic from Viral Marketing Referrals • Traffic from Search Engine Optimization FreeTrafficBigProfits.com
Paid Traffic Sources • Some examples of Paid Traffic are: • Traffic from Ezine Advertising FreeTrafficBigProfits.com
Paid Traffic Sources • Some examples of Paid Traffic are: • Traffic from Ezine Advertising • Traffic from Direct Mail advertising (expensive) FreeTrafficBigProfits.com
Paid Traffic Sources • Some examples of Paid Traffic are: • Traffic from Ezine Advertising • Traffic from Direct Mail advertising (expensive) • Traffic from Teleseminars & Voice Broadcasting FreeTrafficBigProfits.com
Paid Traffic Sources • Some examples of Paid Traffic are: • Traffic from Ezine Advertising • Traffic from Direct Mail advertising (expensive) • Traffic from Teleseminars & Voice Broadcasting • Traffic from CPA Networks(big traffic) FreeTrafficBigProfits.com
Paid Traffic Sources • Some examples of Paid Traffic are: • Traffic from Ezine Advertising • Traffic from Direct Mail advertising (expensive) • Traffic from Teleseminars & Voice Broadcasting • Traffic from CPA Networks(big traffic) • Traffic from Pay-Per-Click Advertising(expensive) FreeTrafficBigProfits.com
Quick Look at Pay Per Click • The biggest reason people like PPC is they can get traffic Almost Right Away. • With PPC advertising you Pay Money each time your ad is Clicked On. • Ads are shown based on the Keyword/Theme searched. • Advertisers Bid on how much they are willing to pay for clicks. • According to industry metrics, up to 20% of all pay per click activity is Fraudulent! FreeTrafficBigProfits.com
Pay Per Click Fraud Did you know that there are companies so competitive that they place ads in local newspapers recruiting workers to spend time clicking on their competitors ads? FreeTrafficBigProfits.com
Pay Per Click Fraud Click Fraud is currently a BILLION dollar problem! FreeTrafficBigProfits.com
Frustrated PPC Advertisers Report:About Adwords Changes “Google Slap” • On July, 2006 many advertisers woke up to see their minimum bids automatically increase to $5.00/per click to over $10.00/per click! • The ability to advertise on their PPC network was rejected due to low quality scores… Unless the advertiser was willing to pay 10 times more! FreeTrafficBigProfits.com
Frustrated PPC Advertisers Report: About Microsoft adCenter PPC Bug • “I have a bid. of $0.30 and i was charged $16.00/click!” • So this advertiser was overcharged by 500%! • “They charged me $5.10/click on something that is clearly set at $0.44/click!” • My daily spend increased almost 10-fold from $140 to over $1,350 yesterday! FreeTrafficBigProfits.com
Ryan Deiss – “Oops!” • Ryan setup a new AdWords pay-per-click campaign, left town for the weekend, came back and saw that he had spent thousands of dollars and had no sales or leads to account for a mistake he made ! FreeTrafficBigProfits.com
I am not saying to ignore pay per click advertising… You just really need to know what you are doing or you will end up losing a lot of your hard earned cash! Just Be Careful With Pay-Per-Click… FreeTrafficBigProfits.com
Why Should I Make Search Engine Rankings A Priority? • Search Engines Are One of The Best Places To Get Traffic From! • Americans conducted 6.7 billion searches online in December 2006! • Every day, motivated buyers use search engines to locate and purchase products and services online. • Even more importantly, there is nothing standing between you and solid, quality rankings and the sales you deserve! FreeTrafficBigProfits.com
Interesting Facts… • Over two hundred million searches per DAY are made on Google!!! • 33% of Internet users believe the #1 position is the brand leader for that search! Superior Rankings = Quality, Targeted Traffic FreeTrafficBigProfits.com
If You’re Not Getting The Traffic (And Therefore The Business) From The Search Engines… Your Competitor Is! FreeTrafficBigProfits.com
THE BIG QUESTION: How Much Money Have You Missed Out On By Not Being Found In The Search Engines?? FreeTrafficBigProfits.com
THE BIGGER QUESTION: How Much More Money Is Your Competitor Making Than You Because They Have Superior Rankings And You Don’t? FreeTrafficBigProfits.com
“Who Wants To Discover How To Flood Your Site With Highly Responsive, Quality Traffic?” FreeTrafficBigProfits.com
“Who Wants To Discover How To Flood Your Site With Highly Responsive, Quality Traffic?” FOR FREE ! FreeTrafficBigProfits.com
The Answer Is:Search Engine Optimization The function of SEO is to improve a Website’s position within the organic (free) search results for specific search terms. FreeTrafficBigProfits.com
Superior Rankings in the major search engines are the very BEST way to bring quality targeted traffic directly to your Website. FreeTrafficBigProfits.com
Focus On The “Big Three” • Google – 47.3% market share • Yahoo! – 28.5% market share • MSN/Live – 10.5% market share FreeTrafficBigProfits.com
Search Engine Optimization • There are Two types of search engine optimization… FreeTrafficBigProfits.com
Search Engine Optimization • There are Two types of search engine optimization… • On-Page Optimization FreeTrafficBigProfits.com
Search Engine Optimization • There are Two types of search engine optimization… • On-Page Optimization • Off-Page Optimization FreeTrafficBigProfits.com
On-Page Optimization • What You Say About Your Site • Keyword Density in your copy • Keywords in Title and Heading Tags • Image Alt Tags • Anchor Text used in Links • Meta Tags • Bulleted Lists • Etc.. FreeTrafficBigProfits.com
Page Title – #1 On-Page Factor • The page title shows up at the very top of the Internet browser. FreeTrafficBigProfits.com
Page Title Tips • <title>Insert Your Page Title Here</title> • Try to limit length to 65 characters or less. • Incorporate your keyword phrases. • It should grab the searcher’s attention. • Each page should have a unique page title! • Repeat your title in your <h1> tags. • Your title is the link shown in the SERPS. • Focus on click-through & conversion rates. FreeTrafficBigProfits.com