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TOP 5 FEATURES TO LOOK FOR WHILE CHOOSING A DIGITAL ADOPTION PLATFORM (DAP)_
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TOP 5 FEATURES TO LOOK FOR WHILE CHOOSING A DIGITAL ADOPTION PLATFORM (DAP)
WHAT IS DIGITAL ADOPTION PLATFORM? • A Digital Adoption Platform (DAP) is a software layer that sits on top of any web-based applications. • It provides a seamless learning experience to the end-users with step-by-step on-screen walkthroughs.
5 FEATURES TO LOOK FOR WHILE CHOOSING A DAP • Ease of use • Analytics • On-screen guidance • Support • Automate tasks
1. EASE OF USE/ USER-FRIENDLY • Digital adoption tools are supposed to make applications easier to use, so if they’re not user-friendly they won’t work. • According to G2 report for the ease of use of top 4 players, on a scale of 10 • Apty -9.3 • Walkme -7.9 • Whatfix -8.8 • Pendo -8.2
2.ANALYTICS • Collecting data is not only important, but the digital tools also must be able to provide actionable insights by understanding user behavior. • McKinsey found that data-driven businesses are 24 times more likely to acquire customers. According to Accenture, 82% of top-level executives believe analytics has increased productivity by more than 11%.
3.ON-SCREEN GUIDANCE (UX) • Users adopt DAP tool to make their task simpler and easier. The DAP tool must provide a hassle-free user experience. • According to G2 report, the top DAP tools that meet user requirements, on a scale of 10 are; • Apty -9.3 • Pendo -8.8 • Walkme -8.8 • Whatfix -8.9
4.SUPPORT • You’ll need excellent support for implementing the tool as well as post-launch. • According to G2, top DAP tools that provide the best quality of support, on a scale of 10: • Apty -10 • Pendo -8.8 • Walkme -8.9 • Whatfix -9.9
5.AUTOMATE TASKS • Mundane tasks and doing a task repetitively are frequent impediments faced by users. • A good DAP tool must be able companies to harness the power of automation without investing in custom development. • Forrester projects that spending on RPA will reach more than $2.9 billion in 2021 and by 2023, it will hit $12 billion.
The problem isn’t the software. It’s how it’s being used Try Apty