Augmented Reality (AR) and Virtual Reality (VR) Market – Forecast, 2020-2027

1. Report Title Augmented Reality (AR) and Virtual Reality (VR) Market – Global Opportunities and GMI Research GMI Research See the Future Insights 1

2. GMI Research market report focuses on providing an overview of the industry through detailed market segmentation. The report has information related to the overview and scope of the market followed by the key drivers, restraints, and emerging trends in the market. This report is especially designed to include both qualitative and quantitative aspects of the industry in each region and country included in the study. List of Significant Manufacturers in the Augmented Reality (AR) and Virtual Reality (VR) Market include: •Google LLC •Microsoft Corporation •Oculus VR •Samsung Electronics •Sony Corporation •HTC Corporation •Magic Leap, Inc. •Wikitude GmbH •PTC Inc. •DAQRI •Apple Inc. Augmented Reality (AR) and Virtual Reality (VR) Market Drivers and Restraints: Growing in penetration of smartphones and connected devices in several application and technological development of the gaming industry are some drivers boosting the growth of the augmented and virtual reality market across the globe. Moreover, the increasing demand for augmented reality and virtual reality in the retail and e- commerce industry is further surging the market growth. Increasing demand for augmented reality devices in healthcare for patient care management & medical training and education, along with in retail/e-commerce as trend of online shopping is increasing, thereby leading to market growth. Rising penetration of head-mount displays in the gaming and entertainment sector, followed by growing digitalization, 2

3. and availability of affordable virtual reality devices are fuelling the virtual reality market growth. Increasing investment and funding in virtual reality and augmented reality by tech giants for the development of virtual reality and augmented reality solutions is further accelerating the global market growth. Growing trends of smart manufacturing, rising demand of augmented reality in architecture, increasing penetration of head mount in gaming, healthcare, and architecture application, along with rising use of virtual reality in aerospace & defense for training and simulation purpose, followed by integration of Artificial Intelligence (AI) & Machine Learning (ML) are projected to bolster the growth of the market over the forecast period. On the other hand, processing power, limited user interface, less storage of augmented reality devices, and health concern owing to low resolution and security concerns are hindering the market growth. Segmentation: Augmented Reality (AR) and Virtual Reality (VR) Market Augmented Reality (AR) and Virtual Reality (VR) Market: By Offering •Hardware o Sensors ▪ Accelerometer ▪ Gyroscope ▪ Magnetometer ▪ Proximity Sensor o Semiconductor Component ▪ Controller and Processor ▪ Integrated Circuits o Displays and Projectors o Position Trackers o Cameras o Others •Software o AR Software ▪ AR Remote Collaboration ▪ Workflow Optimization ▪ Documentation 3

4. ▪ Visualization ▪ 3D Modeling ▪ Navigation o VR Content CreationOthers Augmented Reality (AR) and Virtual Reality (VR) Market: By Device Type •Augmented Reality Devices o Head-Mounted Display ▪ AR Smart Glasses ▪ Smart Helmets o Head-Up Display o Handheld Device •Virtual Reality Devices o Head-Mounted Display o Gesture-Tracking Device ▪ Data Gloves ▪ Others o Projector & Display Wall Augmented Reality (AR) and Virtual Reality (VR) Market: By Application •Augmented Reality Applications o Consumer ▪ Gaming ▪ Sports & Entertainment • Entertainment Applications • Museums (Archaeology) • Theme Parks • Art Gallery & Exhibitions o Commercial ▪ Tourism & Sightseeing ▪ E-Learning ▪ Retail & E-Commerce • Jewelry • Beauty & Cosmetics • Apparel Fitting • Furniture & Lighting Design • Grocery Shopping • Footwear 4

5. o Enterprise o Healthcare o Aerospace & Defense o Energy o Automotive o Others •Virtual Reality Applications o Consumer ▪ Gaming and Entertainment • Sports o Commercial ▪ Retail ▪ Education and Training ▪ Travel and Tourism ▪ Advertising o Enterprise oHealthcare ▪ Surgery ▪ Patient Care Management ▪ Fitness Management ▪ Pharmacy Management ▪ Medical Training and Education oAerospace & Defense o Others ▪ Automotive ▪ Real Estate ▪ Geospatial Mining Augmented Reality (AR) and Virtual Reality (VR) Market: By Region •North America oUnited States of America oCanada •Asia Pacific oChina oJapan oIndia oRest of APAC •Europe oUnited Kingdom 5

6. oGermany oFrance oSpain oRest of Europe •RoW oBrazil oSouth Africa oSaudi Arabia oUAE oRest of the world (remaining countries of the LAMEA region) About GMI Research GMI Research is a market research and consulting firm which provides bespoke industry & market research to help businesses in making the toughest business decision. We know the significance of accurate data; that’s why our analyst uses a tailored methodology to study every market in detail because one size doesn’t fit all. We not only cover the traditional well-established market but also focuses on the niche market and markets in the emerging economies, where getting data and information is a challenge. This factor makes us pioneer in emerging market research space. Our syndicate reports cover multiple industries across various regions and countries. Our in-depth market reports help propel your business with all the data, strategic inputs, and competitive intelligence to move ahead even in the most uncertain times. Featured in the ‘Top 20 Most Promising Market Research Consultants’ list of Silicon India Magazine in 2018, we at GMI Research look forward to help businesses stay ahead of the curve. 6