Over-the top Market – Opportunities and Forecast, 2020-2027

1. Report Title Over-the top Market – Opportunities and Forecast, 2020-2027 GMI Research GMI Research See the Future Insights 1

2. GMI Research market report focuses on providing an overview of the industry through detailed market segmentation. The report has information related to the overview and scope of the market followed by the key drivers, restraints, and emerging trends in the market. This report is especially designed to include both qualitative and quantitative aspects of the industry in each region and country included in the study. List of Significant Manufacturers in the Over-the top Market include: •Apple, Inc •Facebook, Inc. •Amazon.com Inc. •Microsoft Corporation •Google Inc. •Netflix Inc. •Yahoo Inc. •Akamai Technologies •Limelight Networks, Inc. •Tencent Holdings Ltd Over-the top Market Drivers and Restraints: Over-the-top (OTT) is an application that directly offers the consumer streaming content from the web by bypassing the traditional method of media distribution channels such as TV cable provider, telecom networks, etc. The most commonly used over-the-top services are media and communication. Over-the-top content can be viewed and downloaded on user demand. The third-party providers, such as Amazon Prime, Netflix, YouTube, etc., can also offer content. Video streaming devices such as Amazon FireTV, Chromecast, Apple TV, etc., are also used by consumers who do not have internet-capable TVs to access internet content. The key factors boosting the growth of the over-the-top market include the increasing number of internet users and the growing penetration of mobile computing devices such as tablets, smartphones, laptops, etc. Moreover, reducing service charges of over- the-top services and platforms further fuels market growth over the forecast period. 2

3. Additionally, broadband infrastructure is also increasing on a large scale that offers internet service at an economical rate, which also grows the demand of the over-the- top market. On the other hand, lack of awareness regarding the over-the-top and low adoption rate of server-based computing restrains market growth. Segmentation: Over-the top Market Over-the top Market: By Content Type •Voice Over IP •Text and Images •Video Over-the top Market: By Device Type •Smart Devices •Laptops, Desktops, and tablets •Gaming Devices Over-the top Market: By Deployment •On-Cloud •On-Premises Over-the top Market: By Verticals •Banking, Finance, and Insurance (BFSI) •Media and Entertainment •Healthcare •IT and Communication •Education •Retail •Others Over-the top Market: By Region •North America oUnited States of America oCanada •Asia Pacific oChina 3

4. oJapan oIndia oRest of APAC •Europe oUnited Kingdom oGermany oFrance oSpain oRest of Europe •RoW oBrazil oSouth Africa oSaudi Arabia oUAE oRest of the world (remaining countries of the LAMEA region) About GMI Research GMI Research is a market research and consulting firm which provides bespoke industry & market research to help businesses in making the toughest business decision. We know the significance of accurate data; that’s why our analyst uses a tailored methodology to study every market in detail because one size doesn’t fit all. We not only cover the traditional well-established market but also focuses on the niche market and markets in the emerging economies, where getting data and information is a challenge. This factor makes us pioneer in emerging market research space. Our syndicate reports cover multiple industries across various regions and countries. Our in-depth market reports help propel your business with all the data, strategic inputs, and competitive intelligence to move ahead even in the most uncertain times. Featured in the ‘Top 20 Most Promising Market Research Consultants’ list of Silicon India Magazine in 2018, we at GMI Research look forward to help businesses stay ahead of the curve. 4

5. 5