0 likes | 23 Views
<br>Laxmi Nagar, located in East Delhi, is a bustling hub for education and training institutions, including those that offer digital marketing courses. digital marketing courses in Laxmi Nagar are designed to equip students with the skills and knowledge needed to excel in the field of digital marketing<br>
E N D
What is Digital Marketing? • Digital marketing means to promote a brand ,website or product globally .
Types Of Digital Marketing? Search engine optimization Search engine marketing Social media optimization Social media marketing Email marketing Affiliate marketing • • • • • •
Search Engine Optimization • Search Engine Optimization (SEO) is a set of strategies and techniques used to increase the visibility of a website or a web page in a search engine's unpaid results
Types of SEO? • White hat seo • Black hat seo • Grey hat seo
White hat seo • Search Engine Marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs). While it often includes aspects of search engine optimization (SEO), which optimizes a site to achieve higher rankings in organic search results, SEM mainly refers to paid search advertising.
Black hat seo • Search Engine Marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs). While it often includes aspects of search engine optimization (SEO), which optimizes a site to achieve higher rankings in organic search results, SEM mainly refers to paid search advertising.
Grey hat seo • Search Engine Marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs). While it often includes aspects of search engine optimization (SEO), which optimizes a site to achieve higher rankings in organic search results, SEM mainly refers to paid search advertising.
Division of seo On page seo Meta tags Google web master tool Google analytic tool Site map creation Robot text URL canonial Goggle update Google disvow ttol url redirection Web content optimisation Off page seo Directory submission Classified submission Social book marking submission Image submission and optimization Blog commenting ppt submission Pdf submission Video submission Profile submission Article submission Press release
What is search engine marketing? • Search Engine Marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs). While it often includes aspects of search engine optimization (SEO), which optimizes a site to achieve higher rankings in organic search results, SEM mainly refers to paid search advertising.
What is social media optimiszation? • Social Media Optimization (SMO) is the process of increasing awareness of a product, brand, or event by using various social media outlets and communities to generate viral publicity. It encompasses strategies to encourage users to share content across their social network to help a company increase brand exposure and broaden customer reach.
What is social media marketing? • Social Media Marketing (SMM) is the use of social media platforms and websites to promote a product, service, or brand. It involves creating content that has been tailored to the context of each individual social media platform in order to drive user engagement and sharing.
What is email marketing? • Email marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.
What is affiliate marketing? • Affiliate marketing is a performance-based marketing strategy in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts