Digital Marketing Courses, Training Institute in Pune| With 100% Placements.

1. DIGITAL MARKETING TRAINING CENTRE School Of Internet Marketing Is One Of The Leading Digital Marketing Training Institute In Pune & PCMC. 103C, 1st Floor, Hrishikesh Chambers, Karve Road, PaudPhata, Erandwane, Near DashabhujaGanpatimandir, Opp SAP Training Center Pune, Above Raj Restaurant, Kothrud, Pune, Maharashtra 411038

2. ABOUT US • SIM - School Of Internet Marketing is the best institute of Digital Marketing Training In Pune condensed entirely on the scope of SEO, SEM, SMO, ORM, Google Webmaster, Google Analytics Email Marketing and Pay Per Click. • All of our faculty is Google certified industry experts. • The great planning of the course, particular learn about the market, current trends in the industry, allowing room for development, via tasks, live projects. • Experience: The faculty has 5 + years of experience in SEO, SMO & SEM. Running this Institute from last 4+years.

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4. DIGITAL MARKETING • Digital marketing is advertising delivered through digital channels. Channels inclusive of social media, mobile programs, email, web applications, search engines, web sites, or any new digital channel. • The main advantage of digital marketing is that a targeted audience can be reached in a cost-effective and measurable way. Other digital marketing advantages include increasing brand loyalty and driving online sales. • School of internet marketing is one of the best digital marketing courses in Pune, PCMC that specialize in digital advertising.

5. SEARCH ENGINE OPTIMIZATION • SEO – Search Engine Optimization is the process of getting the rank of our website on Search Engine Result Page (SERP) – unpaid or organic results. The majority of online experiences start with a search engine. Through SEO you can be found. SEO differs from local SEO in that the latter is focused on ‘optimizing a business' online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more depend on national or international searches. Join- SEO Courses in Pune. • For example, if you want to search for a specific keyword in Google, your website would be listed on the search engine result page in a set position for that particular search phrase. "The better you optimize your website, the better function, or better ranking, your internet site will appear on these search engine result pages-SERP."

6. LOCAL SEO Every small or multi-location company can develop their commercial enterprise and extra clients the using search engine optimization strategies. In this Local SEO guide we explain what search optimization is, and why the use of a Local search engine optimization business enterprise can help enhance your online visibility.We provide best Local SEO Training Institute Pune. IMPORTANCE It helps businesses promote their products and services to local customers at the exact time they're looking for them. Local SEO companies allows you to position your business on search engines and other digital marketing platforms so you're seen by potential customers — on their terms.

7. Social Media Optimization Social Media Marketing Training Institute in Pune | SMO Classes in PCMC Social Media Optimization is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event. The types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Facebook, video sharing websites and blogging sites. SMO is similar to search engine optimization, in that the goal is to generate web traffic and increase awareness for a website. You have spent time and energy to create great content for your site. Now what? Great content is very helpful for long term search engine optimization but it takes a time to experience the full benefits. If you want to see an immediate outcome, you need social media marketing.

8. SOCIAL MEDIA MAREKTING • Social Media Marketing Training in Puneis the system of gaining internet site visitors or attention through social media websites. Social media advertising and marketing is the system of creating content that you have tailored to the context of each individual social media platform to be able to drive user engagement and sharing. • You have spent time and energy to create great content for your site. Now what? Great content is very helpful for long term search engine optimization but it takes a time to experience the full benefits. If you want to see an immediate outcome, you need social media marketing.

9. GOOGLE SEARCH CONSOLE It is the free web service of Google for site owners. It is for owner of the website to check website issues, visitors traffic and optimize visibility of their websites. Google webmaster certification In Pune. IMPORTANCE Google Search Console Training Classes in Pune | Google Webmaster Course in PCMC is a Tools also allows to know if your site is infected with malware. Thistools is a really valuable instrument for SEO. It gives you at a glance data about all important SEO aspects of a site, such as keywords, links, etc.

10. GOOGLE ANALYTICS It is the size, collection, assessment and reporting of data for functions of your website in which we get details about how much our website is used. Google analytics courses training institute in Pune. The Advance Google Analytics Training in Pune| Google Analytics Courses in PCMC Analytics account holder generates this code and then places it into the HTML back end of their site. IMPORTANCE It allows you to measure the results of individual campaigns in real-time, compare the data to previous periods, and so much more.

11. SEARCH ENGINE MARKETING (SEM) / (PPC) Search Engine Marketing PPC Training in Pune– SEM stands for Search Engine Marketing. It is most often referring to paid search, whereas SEO (search engine optimization) is related to your organic results. PPC, which stands for Pay-Per-Click advertising, is the format in which ads are purchased on the main search engines. Pay-per-click (PPC), also known as cost per click (CPC), is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher (typically a website owner or a network of websites) when the ad is clicked. It is commonly associated with first-tier search engines (such as Google Ad Words and Microsoft Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market.

12. WEBSITE PLANNING & CREATION How to plan, conceptualize and create an engaging website from scratch? A website is a set of related web pages served from a single web domain. One needs to have a website to have an online presence and do online branding. These days when the world of marketing is rapidly getting wrapped by digital marketing, you are actually hitting your business if you don't have an online presence and the first step towards getting an online presence is to get a website.

13. Affiliate Marketing Affiliate Marketingis a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts. You sign up for an affiliate network and decide on what you want to promote. You get your affiliate links and place them on your websites, videos, or social networks so that people get to click those links and continue purchasing a product or service. When your target audience performs the desired action, you get paid.

14. E-Mail Marketing • Email Marketing courses in Pune | Pcmc |Pimpri-ChinchwadEmail marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Marketing emails can be sent to a purchased lead list or a current customer database. A better definition of email marketing is developing relationships with potential customers or client by using email.

15. Online Reputation Management What do we need to do in ORM-Online Reputation Management? • Online reputation management (ORM) is the practice of making strategies that shape or influence the public perception of an organization, individual or other entity on the Internet. It helps drive public opinion about a business and its products and services.

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