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COM 373 Week 1 Communication Styles Paper<br>COM 373 Week 2 IMC Product Paper<br>COM 373 Week 2 Learning Team Selling Model Part I Presentation<br>COM 373 Week 3 Individual Customer Multimedia and Worksheet<br>COM 373 Week 3 Assignment Selling Model Part II Presentation<br>COM 373 Week 4 Letter to Customer and Supervisor<br>COM 373 Week 5 Case Study Analysis Paper<br>COM 373 Week 5 Final Selling Model Presentation<br>
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COM 373 TUTORIALS Education Expert/com373tutorialsdotcom FOR MORE CLASSES VISIT www. com373tutorials.com
COM 373 Entire Course (UOP) • COM 373 Week 1 Communication Styles Paper • COM 373 Week 2 IMC Product Paper • COM 373 Week 2 Learning Team Selling Model Part I Presentation • COM 373 Week 3 Individual Customer Multimedia and Worksheet • COM 373 Week 3 Assignment Selling Model Part II Presentation • COM 373 Week 4 Letter to Customer and Supervisor • COM 373 Week 5 Case Study Analysis Paper • COM 373 Week 5 Final Selling Model Presentation
COM 373 Week 1 Individual Assignment Communication Styles Paper (UOP) • Communication Styles Pape • Prepare a 1,050- to 1,400-word paper that explains each stage of the consumer decision-making process and the importance of effective sales communication at each stage of the process. Discuss how different communication styles may affect selling relationships. Include the following: • Stages in the consumer decision-making process • How does consumer behavior affect the sale of the product? • How you would follow each step of the AIDA model as a salesperson to assist a consumer through his or her decision-making process?
COM 373 Week 2 Individual Assignment IMC Product Paper (UOP) • IMC Product Pape • Choose one product from the follow • Apple’s iPhone® mobile digital device • Nabisco’s 100 Calorie Packs • Geico® insuranc • Prepare a 1,050- to 1,400-word paper that identifies the elements of the integrated marketing communications for the product you choose • Emphasize how sales promotion is valuable to the
COM 373 Week 2 Learning Team Selling Model Part I Presentation (UOP) • Learning Team Selling Model Part I Presentation • This is the first part of a multipart Learning Team assignment that culminates in Week Five. Please be sure to read ahead in the syllabus for future weeks’ portions. • Furniture to Go, Inc. has hired your Learning Team to develop a detailed selling model that will help the company increase sales—see Appendix A on the student website. Over the next 4 weeks, your Learning Team will work together to develop a professional presentation that displays the selling model your team creates. Refer to the selling model outline in Appendix B on the student website. • The first stage of your team’s selling model must include a recommended selling philosophy, relationship strategy, and product strategy. • Prepare a 6- to 8-slide Microsoft® PowerPoint® presentation discussing
COM 373 Week 3 Assignment Selling Model Part II Presentation (UOP) • Selling Model Part II Presentation • Prepare a 4- to 6-slide Microsoft® PowerPoint® presentation discussing steps 4 and 5 of your team’s selling model based on the case in Appendix A and the selling model outline in Appendix B. Include detailed speaker notes with your slides. • Present your Selling Model Part II Presentation
COM 373 Week 3 Individual Customer Multimedia and Worksheet (UOP) • Week 3 Individual Assignment Read the Customer Multimedia and Worksheet • Complete the Sales Communications exercise by clicking the link located on your student website. • Submit the worksheet produced at the end of this exercise.
COM 373 Week 4 Letter to Customer and Supervisor (UOP) • Week 4 Individual Letter to Customer and Supervisor • you have taken over a sales account where the previous sales associate did not effectively handle the customer’s needs. You have just received a letter from the dissatisfied customer—see Appendix C. After reading the letter • Draft a letter to your supervisor and address the following: • Discuss the importance of the customer’s existing or potential sales revenue. • Identify the needs of your customer. • Explain how you will approach your customer to respond to his or her concerns. • Share the closing methods you will use with your customer to obtain more business in the future.
COM 373 Week 5 Case Study Analysis Paper (UOP) • COM 373 Week 5 Case Study Analysis Paper
COM 373 Week 5 Final Selling Model Presentation (UOP) • Selling Model Presentation • Draft a second letter to your customer and make sure you do the following: • Develop trust and rapport. • Address the customer’s issues. • Propose alternative solutions.
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