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Adobe just added Magento Commerce Cloud to their marketing and analytics software suite and this is where you can know what it means for a business. Learn More.
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The Future of Magento is Here: Adobe Magento CommerceCloud Last year (2018), Adobe acquired Magento for a whopping $1.6 billion. Adobe is recognized for its creative cloud suite of products which includes Photoshop, Lightroom, Illustrator, etc. But they are not stopping at that. They have stepped into the enterprise software industry with Magento. They have quite an impressive stack of enterprise software thathelps
businesseswiththeirmarketinganddataanalyticaltasks.With their acquisition of Magento, it seems like they might be focusing in on their products in line with the e-commerce business. Magento was already a big name in the e-commerce market even before Adobe acquired it. But we are sure that this take over is bound to see some of the most interesting updates Magentohasseensinceitsconception. If you are on this blog, then you might already have a storeon either Magento 1 or Magento 2. Or you might be making a decision about whether to invest in Magento or any other e-commerceplatform. As we said earlier, Magento has a lot to offer with its recent acquisition, so if are at the decision-making stage, then definitely choose Magento. And don’t get overwhelmed, it’s very easy to understand how Magento works and in case you don’t have any idea at all then there are a number of experienced Magento 2 development companies that can assistyou. Point to Note: Make sure to use Magento 2 Development Services of only Magento certifieddevelopers. Now let’s check out the future of Magento: Magento CommerceCloud
Adobe’s latest addition to their Experience cloud is Magento Commerce Cloud. The Experience Cloud is their effort to get businesses the right tools that enable greater customer experience. As buyers are getting smarter and more informed, thereisanincreasingdemandtodelightthem.Satisfyingthem isnotenoughanymore.Andthat’sexactlywhattheExperience CloudincludingMagentocommercecloudwillhelpyoudo. • Andinthisblog,wearegoingtoshedsomelightoverthetopic of Adobe Magento Commerce Cloud and how it can benefit yourbusiness: • First,here’sanoverviewofwhattheExperienceCloudis: • It’s the only end-to-end customer experience management (CXM) solution for marketing, advertising, analytics, and commerce acrossindustries. • AndtheproductsincludedinAdobeExperienceCloudare: • AdobeAnalytics • Adobe AudienceManager • Adobe ExperienceManager • AdobeCampaign • AdobeAdvertising • AdobeTarget • AdobeMagento • AdobeMarketo
Now let’s zero in on one of their products, the Magento CommerceCloud: Magento Commerce Cloud lets the user create a personalized shoppingexperiencewhichcanbecustomizedtothetiniestof details. For example, every visitor on an e-commerce website is at a different stage in the buying funnel. With the Adobe Magento commerce, you can make sure they interact in a specific way with specialized content crafted for that stage only. And there’s a lot more to it. So let’s have a look at the highlightingfeatures: One PointSolution: Whether you sell to B2B, B2C or both, you will be able to manage and scale it easily from just one store. Magento Commerce Cloud gives you the ability to manage multiple stores, from a singleaccount. Progressive WebApps: The future is mobile. However, that does not mean that the wholeworldhasaccesstofast-speedinternetanddevicesthat canrun multiple applications. The way to reach those customers is through progressive web applications. Withthe
Magentoplatform,youcanmakeappsthatareonthewebbut stilldeliveringanativeappexperience.Smooth,right! Ads that go higher, further,faster: With direct integration with advertising channels, Magento Commerce cloud helps make top-notch ad campaigns. Machine learning gives you the ability to advertise the right products to the right customer, day in day out, without much effort from your side. And with tools like Amazon Sales Channel and Google’s Smart Shopping, there isn’t much that can stopyou.
UserExperience: The central effort of the Experience Cloud is to make the process of selling and buying inviting. The Magento platform has tweaked it’s UX to make handling any task, intuitive, no matter who is handling it. In the end, an online store that is easy to use by the staff, as well as the customer, goes a long way. With tools like search, templates, and a neat and organizeddashboard,thereisnostoppingyou! B2B QuoteManagement: A back and forth email routine to set a price for a product is tedious, to say the least. But with the Magento commerce cloud, younolongerhavetodothat.Thereisabuilt-intoolto handle all quotation related communication. This can help avoid any miscommunication and misunderstanding, leading toa healthier b2b relationship. Inventory and OrderManagement: No one wants to put effort into selecting the perfect item, which also fits into the budget, just to see that it is out of stock. If it is out of stock, a customer wants to know when it will be back. Inventory management lets you quickly fulfill the demand in a way that a product ideally never goes out of stock. It gives you a real-time and accurate overview of stock andgivessmart,cost-effectivewaystosourcewhatyouneed.
Order management lets all your store branches be one huge store. If an item is not available in one store, it lets you order from another. This way, you will not miss out on a sale, and it goesalongwayincustomersatisfaction. Intelligent Businessanalytics: Magento commerce cloud provides plenty of useful tools to keepawatchfuleyeonyourbusinessandcustomers’behavior. You can know which product is doing better, and why. You can also use their data warehouse to look at all of your customers, across various demographics. When you know your customers well, you can easily convert them to loyal customers in notime. With Magento Commerce cloud, you are also looking at continuous expansion with access to a wide variety of apps, extensions, andintegrations. Allofthesearefeaturesthatwillhelpyourbusiness,nomatter howlargescaleitmaybe. ReadytostartyourMagentojourney? BiztechCS is among the best Magento 2 Development Company known for its top-notch Magento 2 development servicesprovided by their expertMagento certified developers.Youcangetintouchwithushere.
Author’sNote: Magento is expanding at an exponential rate and to cope up with it you have to make sure that your Magento 1 store is migrated on time to Magento 2 platform. For that be sure to pick the right Magento 2 Development Company as you will needanexperttosafelymigrateyourdata. This Blog Post is Originally Posted here: https://www.biztechcs.com/blog/future-adobe-magento-co mmerce-cloud/