1 / 7

5 Tips to Enhance Mobile Application Engagement & User Retention

Mobile app engagement and mobile app retention are 2 distinct however connected metrics that may be measured to point the success of an application. Low app engagement and retention are a direction for failure, whereas high engagement and retention equals the other.

Consagous
Download Presentation

5 Tips to Enhance Mobile Application Engagement & User Retention

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. 5 Tips to Enhance Mobile Application Engagement & User Retention

  2. Mobile app engagement and mobile app retention are 2 distinct however connected metrics that may be measured to point the success of an application. Low app engagement and retention are a direction for failure, whereas high engagement and retention equals the other.

  3. Below are the number of tried and tested methods which can help you to increase both app engagement and user retention. 1. Easier On-boarding Providing a seamless on-boarding expertise will facilitate significantly reduce abandonment rates. The  difficult  it’s to start exploitation an app – too several steps to sign in, too several info fields, confusing features/functions, etc. – the a lot of likely users are to abandon it.

  4. 2. Push Notifications Push notifications serves most specific and vital functions. For one, it helps inform users that they’ve downloaded your app, that is very important once you’re competitive  for valuable real estate on a user’s device Implemented effectively, it can even facilitate encourage usage through targeting messages supported activity information and preferences .

  5. 3. Mobile Personalization Personalization helps offer a more unique, relevant experience to the user. The aligned the experience is with a user’s desires and preferences, the additional likely they’re to still use the app. Whenever attainable, personalize the user experience by using well-known data to show relevant content and material within the app.

  6. 4. Incentivization If you wish to drive engagement and retention, giving users incentive to use your app will go an extended way. Mobile specific rewards, specialized content access, coupons, special promotions, and different offers will help drive conversions and encourage engagement.

  7. 5. Product Iteration Apps are iterative, whether or not they are minimum viable merchandise or mature, polished, and absolutely useful. making certain that you simply update the app experience and add new features and personalized content frequently can help keep users interested and engaged. For More Visit : www.Consagous.com Or Call :- +91 9009555503

More Related