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DIGITAL MARKETING

3 Zen is an innovative digital marketing platform that provides cutting-edge solutions for businesses and also we're an enthusiastic recruiting agency, buzzing with energy and ready to match the perfect individual to their ideal job!

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DIGITAL MARKETING

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  1. DIGITAL MARKETING Power of your Business

  2. Key Points • What is Digital Marketing • steps for Digital Marketing • What does Digital Marketing Consists of • Benefits of Digital Marketing over Traditional Marketing • conclusion

  3. What is Digital Marketing Digital marketing is the act of promoting products or services with the help of digital devices or technology. In digital marketing, marketers can promote their campaigns on search engines, social media platforms, e-mail, mobile apps, etc..

  4. Steps for Digital Marketing • Domain Purchase • Web Hosting and SSL • Keyword Research • Content Creation and Optimization • Design a website • Marketing and Promotion • Check analytics • Google Tag Manager

  5. What does Digital Marketing Consists of SEO SMM SEM Content Marketing E-Mail Marketing Mobile Marketing

  6. 1. Search Engine Optimization (SEO) SEO is the process of increasing the quality and quantity of relevant organic traffic to your website from search engine. On-Page SEO Off-Page SEO Local SEO Technical SEO

  7. Local SEO On-Page SEO Off-PageSEO It’s SEO done from outside a page. It’s SEO done from within a page. Local SEO helps your business stand out even if you don’t have a website and helps drive more traffic to your premises through online leads. TechnicalSEO It is considered a part of an on-page SEO.

  8. 2. Search Engine Marketing (SEM) SEM is the practice of marketing a business using paid advertise on search engines and other website. 3.Social Media Marketing(SMM) Social Media Marketing involves creating different types of content for various social media platforms in order to promote products and services. 4. E-Mail Marketing E-mail marketing is an effective way to capture high-quality leads and convert them to customers by sending personalized Emails to the targeted audience.

  9. 5.Content Marketing Content marketing is an effective marketing technique of creating and distributing valuable online content(like videos, blogs etc..) to the targeted audience. 6.Mobile marketing It is a digital marketing strategy that enables a company to reach the target audience in a relevant manner through any mobile devices (such as tablets, smartphones etc..) via message, emails, and app install ads.

  10. Benefits of Digital Marketing over Traditional Marketing Global Reach Interactivity and Engagement Cost-Effectiveness Flexibility and Tweaking Brand Building and Online presence Measurable Result Targeted Audience Integration and Multichannel Marketing Higher Conversation rates Personalization and customization

  11. CONCLUSION • The conclusion of digital marketing is that it has become an integral and highly effective strategy for businesses in the modern era. It has revolutionized the way companies reach and engage with their target audience, providing numerous advantages over traditional marketing methods. • Follow us: https://3zenconsulting.com/

  12. THANK YOU

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