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How Complaints Impact your Email Reputation

A complaint is when a subscribers sends your email to the spam box, instead of unsubscribing from your list. If this happens frequently, your reputation will be negatively affected. Thankfully, there are simple things you can do to reduce your complaints.

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How Complaints Impact your Email Reputation

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  1. Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  2. WHAT EXACTLY IS A SPAM COMPLAINT? Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  3. HOW IS THE COMPLAINT RATE CALCULATED? Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  4. HOW DO COMPLAINTS IMPACT MY REPUTATION? Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  5. Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  6. 1. Send only to Actual opt-ins Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  7. 2. Pay attention to the campaigns that generate the highest complaints Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  8. 3. Clean your list regularly. Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  9. 4. Send consistently. Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  10. 5. Set expectations… And Stick To Them! Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  11. 6. Include a “1 click” Unsubscribe link and a manage subscriptions link. Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  12. 7. Make it easy to unsubscribe Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

  13. How complaints Impact your email reputation Learn more about how spam complaints impact your email reputation, visit: www.EmailDelivered.com/blog. Remember to sign up for the FREE Email Delivered Pulse newsletter for email articles, tips, and resources for email marketers. http://emaildelivered.com/subscriptions/pulse-subscription-center. Visit www.EmailDelivered.com for Email Marketing and Deliverability Tips, Tools, & Training

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