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HOW TO USE A FUNDRAISING THERMOMETER FOR NONPROFITS

<br><br>https://donorbox.org/nonprofit-blog/fundraising-thermometer-for-nonprofits/<br><br><br>HOW TO USE A FUNDRAISING THERMOMETER FOR NONPROFITS<br><br><br>

Estellebanker
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HOW TO USE A FUNDRAISING THERMOMETER FOR NONPROFITS

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  1. HOW TO USE A FUNDRAISING THERMOMETER FOR NONPROFITS VIA DONORBOX

  2. Fundraising is both an ART AND A SCIENCE

  3. For most nonprofits, ONLINE FUNDRAISING PAGES have become essential

  4. Online fundraising page is not complete without a FUNDRAISING THERMOMETER

  5. 1 What is a Fundraising Thermometer? A fundraising thermometer measures progress towards a fundraising goal

  6. Donations increase, the “temperature” of the thermometer increases accordingly

  7. 2 Why are FUNDRAISING THERMOMETERS Important

  8. Help Motivate Fundraisers to Reach the Overall Goal 2.1 Motivated to fundraise thanks to a visible tracker of progress Track the Fundraising Goals Encourage Supporters to Give Fundraising thermometers track donations that come in When supporters see that others have already contributed! Then they make donations themselves

  9. 3 Tips for Using Fundraising Thermometers Effectively

  10. 3.1 3.2 3.3 FUNDRAISING GOALS ARE CLEAR & VISIBLE IMMEDIATE GRATIFICATION WORKS SUCCESS ATTRACTS Goals are more likely to be achieved if donors can clearly see the fundraising progress Seeing the donation thermometer rise them more likely to give again Donation thermometers paint that picture to donors

  11. 4 Why do FUNDRAISING THERMOMETERS Work

  12. Feature your Charity Thermometer Plan your Campaign Remind Your Supporters Understand what exactly you’re fundraising for, what your financial goal is, and then plan a campaign launch Send out occasional reminders to your donors and supporters Make sure your donation thermometer is featured prominently on your website 4.1 4.2 4.3 4.4 4.5 Recruit Core Supporters Make it “easy on the eye” Prior to installing your fundraising thermometer, work on recruiting supporters for your campaign Feature it prominently (as advised above), make it easy on the eye

  13. Move Your Charity Goalpost Track Donations across the Board Showcase the Impact Show where each donation amount will go to Announce that your goals have changed due to the generosity of your donors A donation thermometer loses a lot of its usefulness if you’re not tracking donations 4.6 4.7 4.8 4.9 5.0 Make it Shareable Create a Donor Roll Make sure to feature links to all social media channels A donor roll is a list of donors, visible on your landing page next to your donation thermometer

  14. 5 Why Make a DONATION THERMOMETER Online

  15. Donation thermometers can be created “OFFLINE” too

  16. You are raising money for BREAST CANCER RESEARCH, the phrase could be “Please help us raise money to help prevent and cure breast cancer.”

  17. 6 How DONATION THERMOMETERS Helped Others

  18. Lifting Hands Lifting Hands is a registered 501(c)(3) charity running a “Gather for Goats” campaign 6.1 Donation thermometer helped them on their way to $240,000 goal

  19. Mboka Na Biso The campaign aims to fundraise for updated school equipment and textbooks 6.2 Their campaign as successful, with a little help of fundraising thermometer

  20. March for Science Melbourne If you would like to upgrade your fundraising efforts, get a Donorbox Donation Progress Meter 6.3 Type in the goal amount for the campaign

  21. Conclusion A fundraising thermometer is a simple-to-install and effective fundraising tool

  22. Sign up for Donorbox here and get started www.Donorbox.org/nonprofit- blog/fundraising-thermometer-for- nonprofits/

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