810 likes | 927 Views
????. ???????????,?????????????????? ~??JMAC. ???????. ??(Perception):???????? ???????????????(Strategy):??????????????????(Implementation):??????????(??)???????. ?? MBNQA ??. 2000??. TQM??????CPC?. ?????????????. ?????????? ????? (Values
E N D
1. ????????? ??:? ? ??
??????(?)??
2. ???? ???????????,
??
??????
??????????
~??JMAC
3. ??????? ??(Perception):????????
?????????????
??(Strategy):?????????
???????
??(Implementation):??????
????(??)???????
4. ?? MBNQA ??
5. TQM??????CPC?
6. ????????????? ???????????????(Values & Culture, Vision & Policy, Strategic Planning)
?????????????(Process Management,
Quality Assurance, and Continuous Improvement)
9. ??????? ????
1.???????????
2.???????
3.????????
????
1.??????
????
1.?????
10. ??????? ??????,
????????,
???????????,
????????????,
?????????????
12. ??????? “?????????????????????????,?????????????,??????????????,??,?????????????,????????????????????????”
13. ??????????? ????:????????,
????????
????????“?????”
??????
??????:????/?????
????????
?????,?????
??????
???????
14. ???????
15. ??????? ????????
???????
???????
?????????
16. ??????,???:
????????????,?????????????????????,??????????????,???????????????,??????????????,??????,?????????,??????????????????????????????????? ???????
17. ?????? ????(Hoshin Planning)
1.??(Komatsu)????60????????(Flag
Method),?????????(????)?
2.???????????,???????(Quota
Management),???????????
3.???????????(Target)???(Method)
??(Target):??????????
??(Method):???????
18. ??????? 1.????????????????
2.?????????
3.??????????????/??
4.????
5.????????
6.??????????
20. ????MANAGEMENT PHILOSOPHY ???
???
?
????
21. ???????? ????
????
TEAMWORK IS OUR SPIRIT,
EXCELLENCE IS OUR QUEST.
?1996?4????
22. ??????? Q : Quality ??
S : Service ??
C : Clean ??
V : Value ??
23. ?? MISSION ???????
?
?????
24. ??????
????????
WE PROVIDE
TOTAL LOGISTICS
SERVICE.
25. ???????
??????
?
???????
26. ??????(??) ???????????????????(89)
???????(84)
???????
???????(????)
28. ????VISION ????
?????
???
?????
29. ??????????,?????????????????,???????
30. ??????
31. ?????? ??2005??,
??????????,
?????1000??,
????????????
33. ????OBJECTIVE ???
?
????
??
??????
34. ??????
35. ???? (SWOT)
????????(S,W)
????????(O,T)
36. ???????? ??,??,??,
????,??,
??,??,??
37. ?? STRENGTHS ?????????????????????
?????????
?:????????????
????
38. ?? WEAKNESSES ?????????????????????
?????????
?:???????????
???????????
39. ????<Shared Value>
????<Strategy>
????<Style>
????<Structure>
????<Staff>
????<Skill>
????<System>
41. ???????? ??,??, ??,
??,??,???,
??????, ???,
????
42. ?? OPPORTUNITIES ??????????????;???????????????,????????????
?????????,???????????????
?:???
43. ?? Threats ?????????????????
??????????
?:???????????
48. ??????KSFKEY SUCCESS FACTOR ???
?????
????
???
49. ?? KSF(??)
50. ???KSF(??) ??????
1.????????????
2.????????
3.????????
4.????????
??????
1.?????????????
2.??????????
3.???????????
4.????????
5.?????? ??????
1.???????
2.??????????
3.????????
4.??????????????
??????
1.??????????
2.??????????
3.????ISO???????
4.????TQM???????
5.????????
53. ????STRATEGY ????
?????
?????,
??????
54. Porter???????? ????????,??????????,????????,????????,???????????
?????????????????????,???????????,??????,?????
?????????
55. ????????????? ??????
??????
??????
??????
56. ????????? ?????:????????
??????????????(?? ??)
,????????????????
???????????????,? ???
???,???????????,????
??,?????????????????
??????????,????????
57. ????
58. ?????????
59. ????
60. ???????????? ????
?? ?? ??
????
???????????????,“?????”?????????
61. ?????(?) ????(???…)
????(Print on Demand, POD)
??????(Articles on Demand)
????????????,???????????????
???????,????????????????????
62. ???(COMPAQ)????
63. ?????,??????
??????
????????????
?????????
64. ?????? ??????????:
?????????????,???????
,????????????????
65. ? ? ? ? ? ? ? ???? Michael Porter (1970)??:
1.????????< Supplier Concentration>?
2.?????<Number of Buyers>?
3.?????< Switching Costs >?
4.?????< Substitute Raw Materials >?
5.??????< Threat of Forward Integration>
???????????????????
66. ? ? ? ? ? ? ???? ??????????????:
1. ?????
2. ????????????
3. ????????
4. ?????????
5. ??????????
6. ???????????
67. ? ? ? ? ? ?
68. ? ? ? ? ? ????
69. ? ? / ? ? ? ?
70. ????????
71. ??????? ?????????,???????????:
1. ???????<Functional Similarity>
2. ??/????<Price/Performance Trend>
3. ?????<Product Identity>
73. B.C.G. MATRIXBoston Consulting Group
74. ??????? - ?????1/3?
75. ??????? - ?????2/3?
76. ??????? - ?????3/3?
82. ??????,????????,????????????, ---???? ??????