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12 Metrics Your Small Business Should Be Tracking

Okay, you have implemented all strategies that you formulated for increasing your sales and achieving business growth. Now it is time for the rewards to reap in. Check out...

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12 Metrics Your Small Business Should Be Tracking

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  1. 12 METRICS Your Small Business Should Be Tracking Gabriela Taylor

  2. SALES is the income that is generated when customers purchase your products and services. 1 SALES REVENUE

  3. Treat your customers just the way they like. 2 Customer Loyalty

  4. Customer Acquisition Cost (CPA) reflects the cost incurred to get a new customer. 3 Customer Acquisition Cost

  5. Know the potential of your (virtual) staff. Here you can also include the cost for the online tools you use in your business. 4 Operating Productivity

  6. The greater this percentage is, the more you can retain on every dollar and enjoy increased profits. 5 Gross Margin Size

  7. Studies claim that if your profits are less than 60%, it will be difficult for your business to grow. 6 Monthly Profits and Losses

  8. Conversion rate (CR) is the ratio of visitors who generate an action on your website to the total number of visitors. 7 Conversion Rates

  9. Bounce rate is the percentage of people who visit your website and then leave it without going through any other pages. 8 Bounce Rate

  10. Average page views for every visit reflect the engagement levels of your visitors. 9 Average Page Views

  11. You can determine the average costs per page if you know what the revenue of each page is. 10 Average Cost for a Page View

  12. If people find you credible, they will want to know more about you, and so they will stay on your website longer. 11 Average Time

  13. Focus on keywords that are associated with greater percentages. 12 Percentage of Return Visitors VISIT BLOG

  14. VISIT SITE Gabriela Taylor AUTHOR, MARKETER & HOLISTIC BUSINESS COACH I help entrepreneurs discover and fully live their purpose and business ambitions through powerful one-on-one coaching, consulting and transformational workshops.

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