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How to Select Keywords For SEO

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How to Select Keywords For SEO

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  1. HOW TO SELECTKEYWORDS FOR SEO Finding and using valuable keywords can increase the success of your website. Identifying the best adjectives and nouns for your website will determine your success in the search engine optimization (SEO) process. Make sure you understand the SEO process well before picking the keywords. Learn how to choose keywords for SEO. Web designing company in Chandigarh 1. Think like a consumer Search engine queries are used to find accurate products or answers quickly using the search engine tool. Remove pre-conceived notions that consumers use proper sentence structure or other grammar rules to find results. More often than not, search terms (keywords) are simply a list of words that they would like included in the results that show up, such as "blue bike women's."

  2. 2. Brainstorm the words you would use to find your products. Sit down with a marketing team and come up with the terms that apply to your products or content. 3. Make a list. Take down approximately 20 to 40 keyword combinations to research. These should be combinations of 2 to 4 words. Longer combinations of keywords are called "long tail keywords." They are used by consumers for more accurate results; however, they are searched less often than shorter "head" keywords. Using Excel or another spreadsheet program to keep your keywords can help you keep long-term results on their value to your search engine optimization process. 4. Start with listing the keywords in a row, then add columns like "page rank," "clicks," "pay per click cost," "conversion rate" and "value rating." You can fill these out as you move through the process. 5. Expand your keyword terms using Google's suggestions. Take your Excel list. Begin typing each term into Google, 1 at a time. Do not press "Search" right away. Wait until the auto-complete function kicks in. Wait until other suggested words pop up next to the terms you typed in. These are long tail keywords that people have actually typed into Google. Write down these long tail keywords on your keyword brainstorm list.

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