1 / 2

Facebook Political Ads - Pro-BJP Pages Still the Highest, Congress Makes an Entry

BOOM lists down the top 20 Facebook pages to spend on political ads last week (03.03.2019 u2013 09.03.2019), based on Facebooku2019s weekly ad archive report.

GirishmaShah
Download Presentation

Facebook Political Ads - Pro-BJP Pages Still the Highest, Congress Makes an Entry

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Facebook Political Ads: Pro-BJP Pages Still The Highest, Congress Makes An Entry BOOM lists down the top 20 Facebook pages to spend on political ads last week (03.03.2019 – 09.03.2019), based on Facebook’s weekly ad archive report. Facebook Political Ads: Pro-BJP Pages Still The Highest, Congress Makes An Entry on Boom. BOOM lists down the top 20 Facebook pages to spend on political ads last week (03.03.2019 – 09.03.2019), based on Facebook’s weekly ad archive report.

  2. Fact Check India: Pro-BJP pages retain their position as the top spenders on Facebook political ads, with Congress in the fifth position, behind regional parties like Biju Janata Dal Odisha and Janata Dal (Secular). As Facebook published its second report on weekly expenditure on political ads on its platform, BOOM rounded up the top 20 pages to gain insights into social media expenditure on political ads in the run up to the general elections. Note: This report summarises the performance of the top 20 pages only, and does not take into account the rest of the pages in the Facebook Ad Library Report. BJP still at the top, as Congress raises its game Pro-BJP pages ‘Bharat Ke Mann Ki Baat‘ and ‘Nation with Namo‘ still remain as the top spenders with over Rs. 56 lakh and Rs. 25 lakh spent on political ads last week, respectively. Pro-Congress pages have officially made an entry into the list of top 20, with the inclusion of the official Facebook pages of Indian Youth Congress and of Congress MPs Milind Deora and Konda Vishweshwar Reddy. Higher transparency on sponsor details In the month of February, most of the political ads on Facebook ran without a disclaimer which requires sponsors to disclose their names, contacts and addresses, as reported by BOOM last week. In contrast to the February report, it can be observed that most of last week’s political ads ran with the required disclaimer, disclosing the details of the sponsors. →Top 20 Facebook pages to spend on political ads←

More Related