Overview & importance of website designing for business growth

3. OVERVIEW Gleam Technologies Neyveli Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design, interface design, authoring, including standardized code.

4. What is website designing ? Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardized code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and if their role involves creating mark up then they are also expected to be up to date with web accessibility guidelines.

5. PROCESS OF WEBSITE DESIGNING Six phases of website development • Information Gathering • Planning • Design • Development • Testing and Delivery • Maintenance

6. Information Gathering This first step is actually the most important one, as it involves a solid understanding of the company it is created for. It involves a good understanding of you – what your business goals and dreams are, and how the web can be utilized to help you achieve those goals.

7. Certain things to consider are: • PurposeWhat is the purpose of the site? Do you want to provide information, promote a service, sell a product… ? • GoalsWhat do you hope to accomplish by building this web site? Two of the more common goals are either to make money or share information. • Target AudienceIs there a specific group of people that will help you reach your goals? It is helpful to picture the “ideal” person you want to visit your web site. Consider their age, sex or interests – this will later help determine the best design style for your site. • ContentWhat kind of information will the target audience be looking for on your site? Are they looking for specific information, a particular product or service, online ordering…?

8. Planning During the planning phase, your web designer will also help you decide what technologies should be implemented. Elements such as what CMS (content management system) such as WordPress to incorporate, will any contact forms be needed, etc. are discussed when planning your web site.

9. Design Drawing from the information gathered up to this point, it’s time to determine the look and feel of your site. Target audience is one of the key factors taken into consideration. Either way, your designer should allow you to view your project throughout the design and development stages. The most important reason for this is that it gives you the opportunity to express your likes and dislikes on the site design. It is important that you work closely with your designer, exchanging ideas, until you arrive at the final design for your web site.

10. Development The developmental stage is the point where the web site itself is created. At this time, your web designer will take all of the individual graphic elements from the prototype and use them to create the actual, functional site. On the technical front, a successful web site requires an understanding of front-end web development. This involves writing valid HTML / CSS code that complies to current web standards, maximizing functionality, as well as accessibility for as large an audience as possible.

11. Testing and delivery At this point, your web designer will attend to the final details and test your web site. They will test things such as the complete functionality of forms or other scripts, as well last testing for last minute compatibility issues (viewing differences between different web browsers), ensuring that your web site is optimized to be viewed properly in the most recent browser versions.

12. Maintenance The development of your web site is not necessarily over, though. One way to bring repeat visitors to your site is to offer new content or products on a regular basis. Most web designers will be more than happy to continue working together with you, to update the information on your web site. Many designers offer maintenance packages at reduced rates, based on how often you anticipate making changes or additions to your web site. Other maintenance type items include regular site backups, WordPress upgrades, additional plugin installation, etc.

13. Why website designing is important for your business ? • The design of a website is important because it affects how quickly visitors can find what they are looking for.  If it is difficult or frustrating, the visitor will leave and try on another site – and that is a lost opportunity. • A good design will be easy to understand and navigate, helping potential customers find what they need and taking you one step closer to making a sale or getting in touch.  

14. The importance of web design and its impact on the web is a globally accepted fact these days. Presentation of a website is a fundamental factor that the developer or owner must dwell on. • Website design is of paramount importance to any new or established business. It is the most lucrative way to bring a rapid ROI to your business. 

15. Gleam Technologies,221, Thillai Nagar, Gandhi Nagar Post,Neyveli-607308.Gleam Technologies,Level 8 Vibgyor Towers, G Block C62Bandra Kulra Complex,Mumbai-400098.Mobile:+91 9244900000 , E-mail: info@gleamtechindia.com

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