1 / 7

The Top 3 ABM Marketing Tools for 2024

Account-based marketing is a popular emerging marketing strategy that has become an important tool for companies in business-to-business industries who are interested in targeting specific accounts with marketing efforts. First, letu2019s talk about tools that can help you abide by the principles of ABM while executing it properly. In 2024, three ABM tools stand out for their features, usability, and impact. This article will provide information regarding the top 3 ABM marketing tools for 2024, the benefits and drawbacks of utilizing them, how they work, and who is most likely to gain

James874
Download Presentation

The Top 3 ABM Marketing Tools for 2024

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. The Top 3 ABM Marketing Tools for 2024 www.salesmarkglobal.com

  2. Introduction Account-based marketing is a popular emerging marketing strategy that has become an important tool for companies in business-to-business industries who are interested in targeting specific accounts with marketing efforts. First, let’s talk about tools that can help you abide by the principles of ABM while executing it properly. In 2024, three ABM tools stand out for their features, usability, and impact. This article will provide information regarding the top ABM marketing tools, the benefits and drawbacks of utilizing them, how they work, and who is most likely to gain from their use.

  3. Terminus ABM can be defined as a suite of terminal tools guiding companies through the management and tracking of multichannel activities. Account engagement is seamlessly synced with default CRM and marketing automation systems for an organized view.

  4. Demandbase It offers a set of features that help companies with ABM, starting with the identification of target accounts and their engagement, as well as analytics. It has become more popular for its AI-based targeting and customization options.

  5. RollWorks Through RollWorks, users can ensure that their company benefits from an easy-to- implement ABM solution whose key aspects include account identification, outreach, and analysis. It is also particularly noted for its aptitude for being highly scalable and being quite simple to incorporate into an enterprise. https://salesmarkglobal.com/

  6. Summary One must analyze many factors before selecting an ABM tool, including the size of your business, the amount of money you are willing to invest, and marketing requirements. Terminus is a diverse, integrated, and customizable solution ideal for mid- to enterprise-level marketing organizations. It is ideal for any enterprise that needs advanced personalization, and the company uses artificial intelligence for targeting. As a relatively easy tool to implement and use, and given the low cost it represents, RollWorks is ideal for supporting SMEs interested in ABM. By carefully assessing your organization’s requirements and the strengths of each tool, you can select the ABM platform that will best help you achieve your marketing goals in 2024.

  7. Thank you! Phone: Phone: +65 8247 7206 Email: Email: info@salesmarkglobal.com Website: Website: www.salesmarkglobal.com

More Related