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Technology & Advancement

Technology & Advancement. Introductions. Me: Bruce Downsbrough Assistant VP for Advancement Serivces The University of Tennessee (system) bdownsbr@tennessee.edu YOU?. Web 2.0.

JasminFlorian
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Technology & Advancement

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  1. Technology & Advancement

  2. Introductions • Me: Bruce Downsbrough Assistant VP for Advancement Serivces The University of Tennessee (system) bdownsbr@tennessee.edu • YOU?

  3. Web 2.0 • Blogs, Digg, Facebook, FirstGiving, Flash Email, Flickr, Google, IM, iTunes U, Linkedin, MySpace, Ning, Picasa, Podcasts, Pownce, RSS Feeds, Second Life, Twitter, YouTube, Videocasts, Wikis, Wired communities, Wireless Communities . . . • How do we get a grip?

  4. Database 1.0

  5. Online Community 1.0

  6. Hardware

  7. Web 2.0 • What it is NOT: • New version • New technology • New technical specs • So what is Web 2.0?

  8. Web 2.0 Is • Evolution in the way we USE the web – as a platform for • Communicating • Information sharing • Collaboration • Enhancing creativity

  9. Advance Aptify Banner Advancement DonorPerfect DonorPro DonorVision eTapestry GiftWorks Raisers Edge Software4Nonprofits . . . and others Database 1.0 Revisited

  10. Web 2.0 Database: CRM • Constituent Relationship Management Systems • Originally developed for business to track customer relationships • Overlay to “database”

  11. CAUTION!

  12. Web 2.0 Samples • Blog (SMU, Hamiilton) • Flash Email (SMU) • IM (Union Institute & University) • Podcast (iTunesU) • RSS • Videocasts • Wiki (Kintera Connect)

  13. Digg Facebook FirstGiving Flash Email Flickr Google Linkedin MySpace Ning Picasa Pownce Second Life Twitter YouTube . . . among others Branded “Web 2.0 Products”(Applications/content we do not control)

  14. SupportingAdvancement Survey • 50% using Facebook pages/groups • <10% say it’s very successful • 45% using RSS feeds • >25% say some or very successful • 40% have or plan to have staff/budget • Most do not have policies/guidelines • Otherwise, results all over the map

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