Here’s how a dental marketing agency can help you by using Instagram reels for dental marketing

1. Here’s how a dental marketing agency can help you by using Instagram reels for dental marketing Short-format videos have taken over every single social media platform. From YouTube Shorts to Instagram reels - everybody loves engaging with such videos. After all, they seem to pack a ton of information in a very short amount of time. However, today Instagram has a much bigger user base than any other social media platform. Moreover, the Instagram algorithm has also been updated to boost reels more than any other type of content. As a dentist, you might think that creating such content is not your cup of tea. Hence, it is advisable to hire adental marketing agency to create such content for you. Tips to Use Instagram Reels for attracting new patients Tips to Use Instagram Reels for attracting new patients Data shows that around 81% of Instagram users make use of the platform for researching products as well as services. Additionally, the algorithm is also designed to allow businesses to connect with their target audience. This means that people that are already scrolling through Instagram have a buying intention. But it is also crucial to understand that consumers today don’t like being ‘sold to.’ You can’t constantly post content that simply asks people to invest in dental services. You need to post engaging and informative content that people find helpful. This can be quite difficult to achieve. However, instead of trying to do it yourself, it is advisable to hire a company that specializes in Social Media Marketing for Dentists. As far as the options for creating reels is concerned, you can create videos for 15-, 30- or even 60- seconds. You can add text, GIFs, music, sticker, and even voiceovers. You need to create content that holds the viewers’ attention until the very end. This will help you in increasing your views as it indicates to the algorithm that people actually love watching your videos. However, nailing the art of creating the perfect reels for your target audience can be daunting in the ever-evolving social media landscape. Hence, you should leave it to the experts by hiring an agency that offers dental

2. marketing services. That being said, the following are some ideas that can help you in getting started: Before/After Before/After Social media audiences love a transformation. A before/after video is a great way to showcase your dentistry skills and build trust. However, when uploading these videos make sure to comply with HIPAA. You don’t want to lose patients just because you uploaded something without their consent. How How- -To Videos To Videos This is perhaps the best way of gaining followers with the help of reels. People will not follow if you just keep posting about the services you provide. However, if you post videos that teach people how to brush their teeth properly or how to help kids floss their teeth - they are more likely to engage with your content. If you plan to invest in social media for dentiststhen creating such reels is a must. Conclusion Conclusion Last but not least, you can also use reels for answering common questions or queries that your current and prospective patients might have. This would, of course, require some research. It is understandable that you may not have the time to go through every single comment or query. But you can hire a dentist social media marketingagency for helping you with this.