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SEO stands for Search engine optimization which helps to generate traffic from the free, organic, editorial search results on search engines. It helps to improve the visibility of any website on the organic search engine result pages. SEO service providers help to increases the number of website traffic by improving the online ranking of a particular website. Businesses with a running website hire experienced SEO service providers to maintain their online ranking on the top position. For SEO related support visit our site SEO Agency Dubai
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SEO(Search Engine Optimization) Presentation by – SEO Agency Dubai (https://www.uaetechnician.com/seo-services.html)
Content • WHAT IS SEO • NEED OF SEO • TYPES OF SEO • SEARCH ENGINE IN MARKET • SEARCH ENGINE MARKET SHARE • SEO TOOLS • GOOGLE ALGORITMS • SEO TECHNIQUES AND STRATERGY • SERP • ADVANTAGES AND DISADVANTAGES • CONCLUSION
What is SEO? SEO stands for “search engine optimization.” It is the process of gettingtraffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
NEED OFSEO • SEO helps to ensure that a site is accessible to a search engine and improvesthechances that the site will be found by the searchengine. There are various raising agency working on it like SEO AGENCY DUBAI etc. • It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. The higher a website naturally ranks in organic results of a search, the greater the chance that that site will be visited by auser.
SEARCH ENGINE IN MARKETLIKE • GOOGLE • YAHOO • BING • ASK • YANDEX
TYPES OF SEO 1.ON PAGE SEO 2.OFF PAGE SEO Link Building Blog Marketing Social Marketing SES Directory Blog Posting Classified Posting Forum Posting • Title tag • Meta tag • Description • Content Optimization • Video Optimization • Audio Optimization • Image Optimization • Url Correction
SEARCH ENGINE MARKETSHARE • Google: 85.82%(85.38%) • Yahoo!: 6.58%(6.99%) • Bing: 6.39%(6.39%) • AOL: 0.46%(0.46%) • DuckDuckGo: 0.35%(0.37%) • Other: 0.4%(0.42%)
SEOTOOLS • SEM RushRocks! • Ubersuggest • Moz bar • Ahrefs • Free FirefoxExtensions • Free Web-based SEOTools • Listings of additional SEO tools bycategory
Google Algorithms • Google Panda • Google Penguin • Google Humming Bird • Google Pirate • Google Pigeon • Google Rank Brain • Google Possum • Google Fred
SEOTECHNIQUES • Audit Your SiteFramework • Data Research Via End UserValue • Create More Optimized LandingPages • Make Your Site Responsive andMobile-Friendly • Double Your InfographicPower • Implement Latent Semantic Indexing • Spy and Target Competitor’s LiveKeywords
SEOSTRATEGY • Define your target audience and theirinterests • Start creating recommendations inYO • Categorized KeywordResearch • DefineCompetitors • Prioritize andSummarize • Must-have SEORecommendations
SERPs • A search engine results pages (SERP) is the page displayed by a search engine in response to a query by a searcher. The main component of the SERP is the listing of results that are returned by the search engine in response to a keywordquery, although the page may also contain other results such asadvertisements.
ADVANTAGES OFSEO • BrandAwareness • Increased siteusability • Costeffectiveness • ROI • Increasedtraffic
DISADVANTAGES OFSEO • Getting noticed by more than your targetaudience • OverSuccess • Black Hats and WhiteHats • Costly
CONCLUSION • Search engine optimization is a hard and tedious job, it can take a large amountofyour time, there are too many pieces of the puzzle that you need topiecetogether. I once read “Promoting a site that writers on the web are unlikely tolink to is as deadly as creating a fantastic website no one will see.” I think the writer said it all in this simple sentence. There is no use in making the best website in your niche when you are not promotingit.
References • https://www.uaetechnician.com/seo-services.html • https://blog.hubspot.com/marketing/seo • www.uaetechnician.ae