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6 Simple Steps for an Effective SEO Strategy - BrandBazooka

<br>S-E-O. The 3 letters may sound simple but get more and more complex as and how one starts digging deeper into what they mean and can do for businesses. Today, the majority of brands, be it big or small, are trying their best to build an effective SEO strategy. Let know 6 Simple Steps for an Effective SEO Strategy.

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6 Simple Steps for an Effective SEO Strategy - BrandBazooka

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  1. 6 Simple Steps for an Effective SEO Strategy

  2. S-E-O The 3 letters may sound simple but get more and more complex as and how one starts digging deeper into what they mean and can do for businesses. Today, the majority of brands, be it big or small, are trying their best to build an effective SEO strategy.

  3. Some manage to succeed without many resources while others fail miserably despite the big budgets. If you want to have an SEO strategy in place but don’t know how to ensure that you don’t fall in the latter category, here’s an ultimate step-wise guide that you may want to look at before you begin.

  4. Step 1The key is in the keywords! Doing keyword research is like eating dahi-cheeni - The first thing you must do before stepping out to get something done. Well, if you want to go all out to get a good SEO ranking, then definitely do your keyword research well. There are many keyword research tools available online. You can use any of such research tools and get a list of short-tail keywords for your content.

  5. Step 1The key is in the keywords! Once that is done, you can start making a list of long-tail keywords. Long-tail keywords are 3 or more words and are more specific in nature. They drive more qualified traffic, that is, audiences searching for more specific content. Once you identify your short and long-tail keywords, integrate them into the heading, subheadings, body text and image alt text.

  6. Step 2 Content is king! Anyone can create Blogs, Articles, Infographics, Videos, guides, lists and more. But creating content that is interesting and relevant to the audience is a different challenge altogether. Here are the 2 kinds of research to be carried out which will help you create content that strikes a chord. 1. Research keyword competitors 2. Research content types that rank higher

  7. Step 3 Link to the hearts of your audiences! Internal links and Back links can do wonders for your site. When you have internal links, they lead the users to the other pages of your site. For your pages to appear in search results Google must crawl and index them. Internal linking helps Google discover these additional pages, and crawl and index them. Also, it helps users stay engaged on your site longer thus helping you rank higher. Back links on the other hand send new users to your site and make them trust your site as a reputed one.

  8. Step 4 Brag in the tag! The first thing that users do to filter the listings and decide what to click on is the title tag. The title tag gives the users a preview of your content. If you don’t have an appealing title tag, users are likely to click on your competitors’ links that have tags which are more attractive. Following is a checklist for how your title tag should ideally be- . Word limit of 60 characters . Includes core keyword . Includes attention-grabbing words . Includes clear and concise information

  9. Step 5 URL should ring the bell! URLs are extremely important as they provide the users and search engines with an idea of your page. Your URLs should be optimized in a way it gives the right context to your page. If your URLs look something like this – www.brandbazooka.com/cfec5c29, then it should look something like this – www.brandbazooka.com/what-is-seo . Why is the latter better? Because it gives a clear idea to the audience of what the page contains.

  10. Step 6 Make mobile your ally! Google uses a mobile-first index. If your mobile version of the site is not right, it makes your site rank lower. Hence a responsive design which adapts to all devices is a must for your site.

  11. We are here! Voila! You now know the 7 steps to an effective SEO strategy that is sure to drive qualified traffic and rank higher. But you also know that these steps may sound really simple, but as and how you start working on them, they get more and more complicated. Each of these 7 steps is extremely important and not getting even one right, can make it difficult for your business to survive digitally. But no fear when we are here!

  12. Address: Tejas Villa, MA-44, Moulsari Ave, DLF Phase 3, Sector 24, Gurugram, Haryana 122002 Phone:- 098107 88811 Email:- sadhana@brandbazooka.com Website:- www.brandbazooka.com

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