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The five things you should be doing right now on social media

The Five Things You Should Be Doing Right Now on Social Media* Global Social Media Best Practices for 2017 2017 Digital in Kent Presentation March 16, 2017 Kent, UK *Listen to/download the audio narration (375MB .m4v file) of this presentation at: https://ln.sync.com/dl/a941e4240/qfzfsxbm-zuj2pcmq-taw2uynk-zvfrndkv

KenHerron
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The five things you should be doing right now on social media

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  1. Objectives Practices 5 Things Networks Tools #FAILS Close The Five Things You should be doing right now on social media The Global Best Practices for 2017 #digikent | #KensFiveThings @KenHerron ken.herron@unifiedinbox.com Kent, UK | March 16, 2017 View/Download this workshop at: https://ln.sync.com/dl/49ee9f490#h4cpc84g-heframd2-vqctiasa-4wqhrhn8 ©Ken Herron

  2. Objectives Practices 5 Things Networks Tools #FAILS Close You will be able to answer the following questions: 1. What are the top 12 global social networks? 2. What are the current best practices for them? 3. What new tool will I download onto my mobile today? 4. What five things should I be doing to grow my business? 5. <INSERT QUESTION YOU WANT TO ASK KEN HERE!> ©Ken Herron

  3. Networks Intro Practices 5 Things Tools #FAILS Close Facebook Instagram Twitter Meetup Periscope Pinterest Google+ LinkedIn Hey! There’s one missing! SlideShare YouTube What’s #12?! Snapchat ©Ken Herron

  4. Practices Intro 5 Things Networks Tools #FAILS Close WHAT do I want to achieve? WHO is my audience? WHERE do they spend their time online? WHAT differentiates me? ©Ken Herron

  5. Practices Intro 5 Things Networks Tools #FAILS Close WHY? HOW? Be first choice! Be first choice! Be visible Be present Be known Be helpful Be liked Provide value Be trusted Share your experience Be the expert Be approachable ©Ken Herron

  6. Practices Intro 5 Things Networks Tools #FAILS Close NO Barking NO Broadcasting NO Bots ©Ken Herron

  7. Practices Intro 5 Things Networks Tools #FAILS Close BE You ©Ken Herron

  8. Practices Intro 5 Things Networks Tools #FAILS Close Greater impact Understood faster Remembered longer ©Ken Herron

  9. Practices Intro 5 Things Networks Tools #FAILS Close 1. Follower Management 2. Audience Management 3. Content Management ©Ken Herron

  10. Tools Intro Practices 5 Things Networks #FAILS Close Native Mobile Apps ManageFlitter Adobe Spark Post Foodie Plus! Layout Waterlogue Moju Hyperlapse Ditty Flipagram Quik PhotoScan ThingLink ©Ken Herron

  11. Tools Intro Practices 5 Things Networks #FAILS Close Native Mobile Apps ManageFlitter Your single most Adobe Spark Post Foodie important social Layout Waterlogue media tool is your Moju Editorial Calendar. Hyperlapse Ditty Flipagram Quik PhotoScan ThingLink ©Ken Herron

  12. Tools Intro Practices 5 Things Networks #FAILS Close Native Mobile Apps ManageFlitter Adobe Spark Post* Foodie* Layout Waterlogue Moju Hyperlapse Ditty Flipagram Quik PhotoScan ThingLink ©Ken Herron

  13. 5 Things Intro Practices Networks Tools #FAILS Close #1 Get Off Facebook ©Ken Herron

  14. 5 Things Intro Practices Networks Tools #FAILS Close #2 Use Live Content ©Ken Herron

  15. 5 Things Intro Practices Networks Tools #FAILS Close #3 Think Visual First ©Ken Herron

  16. 5 Things Intro Practices Networks Tools #FAILS Close #4 Same Time Daily ©Ken Herron

  17. 5 Things Intro Practices Networks Tools #FAILS Close #5 Be Worth Following ©Ken Herron

  18. #FAILS Intro Practices Posts Networks Tools Close “I don’t have the time” Selling, not sharing Broadcasting, not engaging Not listening Not self-identifying as you Not responding Not acknowledging Not caring Not being generous Repeating photos Repeating posts Being boring Automating Copying others Not being Kentish! ©Ken Herron

  19. Close Intro Practices 5 Things Networks Tools Mistakes Q&A ©Ken Herron

  20. Close Intro Practices Posts Networks Tools Errors Thank you #digikent! Connect with me on Twitter at: twitter.com/KenHerron View/Download this workshop at: https://ln.sync.com/dl/49ee9f490#h4cpc84g-heframd2-vqctiasa-4wqhrhn8 Schedule and approve posts with: app.outbox.pro ©Ken Herron

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