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kutumbh digital - Top 4 Steps to Boost Your Website’s Crawlability and Indexability

There are billions of websites and web pages on the internet. So, itu2019s difficult for humans to explore. Here Google spiders or say bots can perform a significant role.

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kutumbh digital - Top 4 Steps to Boost Your Website’s Crawlability and Indexability

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  1. Top 4 Steps to Boost Your Website’s Crawlability and Indexability There is no benefit to your hard work if search engines can’t find your webpage. Boost the indexability and crawl ability of your sites to get found by Google bots. We know that your content and keywords are the two pillars of your search engine optimization strategies but websites' discoverability plays an equal and important role in it. There are billions of websites and web pages on the internet. So, it's difficult for humans to explore. Here Google spiders or say bots can perform a significant role.

  2. The page’s content is determined by Google bots, by following links from websites. Then the collected information is compiled into a database of URLs, which is then put for ranking. Navigation and understanding is a two-step process from which your site is crawling and getting indexed. Hope you understand these terms. Let us define them further for more clarity. Crawlability Defines how well these search engine spiders can scan and index your web pages. Indexability It measures the ability of search engines to analyze and index your web pages. Probably, you understand both these essential parts of SEO. If your sites suffer from poor crawlability and indexability, don’t worry, here are the steps you can consider for your sites. How to Improve Crawling and Indexing? Here we discuss how you optimize your site for better crawlability and indexability Improve Page Loading Speed According to the crawl budget, if your site doesn't load on time, Google bots may not crawl your page. Therefore, the indexing won’t happen. Because web spiders don't have a full day to load your web link. And this is not good for SEO purposes.

  3. No indexing means your page is not on Google. Thus, it's a great idea to use Google Search Console or tools like Screaming Frog to Check the speed of your website page. You can eliminate or reduce redirects and upgrade your server or hosting platform to alleviate the problem if your site is running slowly. You can use core web vitals to know the reason behind this. Strengthen Internal Link Structure For a successful SEO strategy, the fundamental elements are - good site structure and internal links. It’s difficult for the search engine to crawl a disorganized website. You can affect other pages or pages that don’t link to your website if your internal link is poor. So, create a logical internal structure for your site to eliminate this problem. Keep your eyes on the broken links like the typos in the URL. This will lead to the 404 error, and you will see - your web page is not found - on your screen. So, make sure to double-check your URLs if you recently do a site migration or structural changes. You can use a good amount of linkable content, or anchor text instead of linked images for better internal linking. Submit Your Sitemap to Google

  4. You can submit a sitemap to Google Search Console to be immediately known by Google. The other file that lives in your root directory is your sitemap, which works as a roadmap for search engines. This is good for indexability because it allows Google to know more about various pages simultaneously. To discover a deep page, crawlers have to follow five internal lines. But by submitting an XML sitemap, it is easy to find it in a single visit. Fix Broken Links Broken links can badly affect your site's visibility. You have to check your site regularly to ensure no broken links. As it not only affects your SEO process but also frustrates users. You can find broken links on your site by checking every link (header, footer, navigation, etc.). You can also use Google search console, screaming or analytical frog to find out 404 errors.Once you find broken links, it's easy to fix them by updating, redirecting or removing them. Conclusion Now you have a full understanding of how you can enhance your site’s crawlability and indexability. And you know the importance of these in search rankings. So, it's essential to check your website regularly to find out any misleading, waylaying or misdirecting bots. You can also contact Kutumbh Digital, a leading SEO company in India, for your website’s visibility on search engines. It is a digital marketing agency that helps you to rank high on Google search engine results.

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