1 / 9

Partnership Plus™ Program

Partnership Plus™ Program. AFC Distributor Strategy 2004. Return to AFCOnline.com. Partnership Plus ™ Program The Purpose. Scope

Leo
Download Presentation

Partnership Plus™ Program

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Partnership Plus™ Program AFC Distributor Strategy 2004 Return to AFCOnline.com

  2. Partnership Plus™ ProgramThePurpose • Scope • The Partnership Plus™ Program is an opportunity to develop a superior working relationship between AFC and our distributors. The intent is to provide our partners with a superior level of sales, marketing, service and pricing support. • Partnership Plus™ Distributors will support AFC and their trademarks in mutually developed opportunities. • Objective • To work more closely and better understand and support our Distributor. Develop a mutually beneficial partnership. One in which both companies will promote growth and opportunity. Return to AFCOnline.com

  3. Partnership Plus™ ProgramComponents • Price • Value Based • Rebate Strategies • Continuous Improvement Return to AFCOnline.com

  4. Partnership Plus™ ProgramComponents • Quality • Meet and Exceed Standard Properties • Stand Behind Quality and Craftsmanship • Maintain and Support QC Systems • Inspect and Flag • Continuous Improvement Return to AFCOnline.com

  5. Partnership Plus™ ProgramComponents • Packaging • Protect and Promote AFC Brand and Trade Names • Prior Approval for Private Labeling • Packed & Shipped as Per Customer Request Return to AFCOnline.com

  6. Sales & Marketing Support Samples Literature Master Sales Kits Market & Application Bulletins Trade Show Support Product and Application Training Sales Leads Unlimited Access to All Resources Sales Marketing R&D Technical Customer Service Management Manufacturing Relationship Manager Joint Sales Calls and Presentations CO-OP Marketing Programs Sales & Marketing Support First Access New Products Literature Marketing Programs Training Market Research and Data AFC Sponsored Meeting and Industry Forums Private Website Access Order Entry Order Tracking Down Loading Literature Direct E-mail Project Entry Video Training Partnership Plus™ ProgramComponents Return to AFCOnline.com

  7. Partnership Plus™ ProgramComponents • Service Policy • Documented and Measurable Policy • Lead Times • Mutually Agreed Lead Time • Freight Policy • Terms & Conditions • Certifications • Complaint Procedure • Service Measurement • Policy Review Return to AFCOnline.com

  8. Partnership Plus™ ProgramPurpose • A Strategy not a Master Distributor Plan • Opportunity vs. Volume • Synergistic • Establishing a Working Relationship/Plan • Long Term vs. Short • Ongoing & Evolving • AFC is the Market Leader in Supporting Distribution • Strategy Developed Around Needs • Not boiler Plate • Al’ Carte • Development • Communication • Education • Partnership • Growth Return to AFCOnline.com

  9. Go With The Leader! Partner with The Leader! Thank You! Return to AFCOnline.com

More Related