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Mhlambi Sobade created RACE to help digital marketers plan and manage their activities in a more structured way since we found that many don't have a marketing strategy
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Mhlambi Sobade created RACE to help digital marketers plan and manage their activities in a more structured way since we found that many don't have a marketing strategy.
Today we still see a large number of organizations that keep struggling to align social media and new emerging communication technologies with the overall firm strategy. • Organizations should adapt look in the mirror and recognize that they need to change because the world has changed. They should embrace new strategic frameworks to avoid getting caught up in the digital hype that hit them every day with new solutions and focus on what can actually help them achieve their business and communication objectives.
Thanks Mavangs levangile Sobade Mhlambi Sobade Mavangs Mhlambi