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Presented by: Michael Bell Chris Jones Kyle Basler Falls Robinson. About AutoZone.
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Presented by: Michael Bell Chris Jones Kyle Basler Falls Robinson
About AutoZone • AutoZone is the No. 1 auto parts retailer in America. They sell auto and light truck parts, chemicals and accessories throughout the United States and Mexico. They also sell automotive, diagnostic, and repair software.
Presentation Outline • About the Company • Customer Profile • Advertising • Product List • Supply Chain Process • Customer Service
Where is AutoZone • Locations in 48 states • Totaling 3,400 stores • 63 AutoZones in Mexico
Customer Profile • Anybody who is looking for minor repair and parts for their vehicles. • The “Do it Yourselfer” store • Our customer profile fits the 20 to 50 year old age group.
Advertising • Radio Ads • Television Ads • Daily Promotional Ads in Local Newspapers • Mailing • Billboards • Internet
Product List • Oil • Windshield Wipers • Car Care Products • Batteries • Engine Maintenance and Accessory Parts • Car Interior Products
Basic Supply Chain Process • Headquarters in Memphis directs logistics transfer of products to each regional Hub store. • The Hub store is responsible for supplying local AutoZone inventories. • The customer is able to make purchases at any AutoZone because of this process.
Transportation • Supply Truck arrives once a week to refill inventory at local stores • Smaller transportation trucks run daily from store to store for small customer needs
In-bound Logistics • Once the inventory arrives at the store, AutoZone employees unload and monitor inventory
In-House Logistics • Once crates are moved into the store employees arrange the products to be placed on shelves.
In-House Logistics cont. • Employees use scan guns to match part numbers with their correct spot on each designated isle.
Customer Service • AutoZone’s Pledge • “AutoZoners always put customers first.We know our parts and products.Our stores look great.And we've got the best merchandise at the right price.”
Customer Service cont. • Employees are trained to install basic auto parts • Such As: Wiper Blades Batteries Fluids Headlights
Customer Service cont. • Free of charge, AutoZone provides customers with system check ups • Such As: Battery Testing Diagnostic Testing Alternator Testing
References • “Get Into the Zone, AutoZone” • www.autozone.com • Ben Cannon – customer service rep