Most Disruptive Tech Companies Shaping the Future, 2024

MAGAZINE www.mirrorworldmagazine.com Reflecting the Fundamentals of Excellence VOL:06 | ISSUE:01| 2024 The Rise of AI How Artificial Intelligence is Shaping Our Future The Ethics of Big Data Navigating Privacy and Security in the Digital Age Most Disruptive Tech Companies Shaping the Future 2024 Ness Digital Engineering A Full-lifecycle Digital Engineering Firm Offering Digital Advisory through Scaled Engineering Services

The development of full artificial intelligence could spell the end of the human race.

Futuristic Tech Leadership T he technological arena continues to evolve at an unprecedented pace. This year, several tech companies have emerged as key disruptors, fundamentally altering various industries and redefining the future. These companies, driven by innovation and a relentless pursuit of excellence, are not just shaping the future—they are revolutionizing it. blockchain, cryptocurrencies, and advanced algorithms to offer more secure, transparent, and efficient financial services. These innovations are democratizing finance, making it possible for more people to access banking and investment services from anywhere in the world. Businesses are pushing the boundaries of what is possible with genetic engineering, personalized medicine, and bioinformatics. These advancements hold the promise of eradicating diseases, enhancing human capabilities, and extending lifespans. Editor’s Desk One of the most significant areas of disruption is artificial intelligence. Companies specializing in AI are making strides in creating more intuitive, human- like interactions between machines and people. These advancements are not limited to virtual assistants or chatbots; they extend to healthcare, where AI is being used to predict patient outcomes, personalize treatments, and even assist in complex surgeries. The potential to improve efficiency and accuracy in this field is truly transformative. The tech companies at the forefront of these innovations are not merely participating in their respective industries; they are redefining them. Their work is instrumental in shaping a future that is more intelligent, sustainable, inclusive, and healthier. As we move forward, these disruptive technologies will continue to be the catalysts for profound changes in our world. Financial technology is also experiencing a wave of disruption. Companies in this space are leveraging Robert?S.

C O V E R S T O R Y C O N T E N T S 08 Ness Digital Engineering A Full-lifecycle Digital Engineering Firm Offering Digital Advisory through Scaled Engineering Services 16 The Rise of AI How Artificial Intelligence is Shaping Our Future A R T I C L E S 20 The Ethics of Big Data Navigating Privacy and Security in the Digital Age

MAGAZINE www.mirrorworldmagazine.com Reflecting the Fundamentals of Excellence FOLLOW US ON www.facebook.com/mirrorworldmagazine www.x.com/Mirrorworldmag Merry D'Souza Editor-in-Chief www.instagram.com/mirrorworldmagazine www.linkedin.com/company/mirror-world-magazine/ Deputy Editor Robert S. Susan J. Executive Editor Assistant Editor WE ARE ALSO AVAILABLE ON Anish M. David King Visualizer CONTACT US ON Art & Design Director Peter K. Email Associate Designer James B. info@mirrorworldmagazine.com Company Name Featured Person Brief For Subscription Ascendum is a global information technology (IT) solutions Disguise is the industry-leading platform at the heart of the new Senior Sales Manager Kimbrell J. Kris Nair Fernando Küfer Sheila Rohra Ranjit Tinaikar Lars Jeppesen www.mirrorworldmagazine.com company that accelerates innovative technology-inspired era of visual experiences. One powerful integrated system of Hitachi Vantara, a wholly-owned subsidiary of Hitachi, Ltd., President & CEO CEO CEO CEO CEO & Co-founder ascendum.com disguise.one hitachivantara.com ness.com techoneglobal.com Marketing Manager John Matthew solutions to business-driven challenges. software, hardware and services to help create the next developing new revenue streams, unlock competitive Ness Digital Engineering, which funds managed by global Ascendum Solutions Copyright © 2024 Mirrorworldmagazine, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from CIO Women Leaders. Reprint rights remain solely with CIO Women Technical Head SME-SMO Executive George K. Franklin G. Disguise dimension of real-time spectacle. advantages, lower costs, enhance customer experiences, and investment ?irm KKR acquired in 2022 is a full life-cycle digital For over a decade, Tech One Global has continuously provided Clark D. Business Development Manager Morris D. Sales Executive Business Development Executive Smith M. Hitachi Vantara LLC deliver social and environmental value. engineering ?irm offering digital advisory through scaled innovative solutions to both small to midsize business, Digital Marketing Manager Dominique T. Leaders. Research Analyst Circulation Manager Database Management Technology Consultant contact@mirrorworldmagazine.com Frank Adams Robert Brown Stella Andrew David Stokes Ness Digital Engineering engineering services. enterprise, and public sector clients. June, 2024 Tech One Global

COVER STORY Ness Digital Engineering A Full-lifecycle Digital Engineering Firm Offering Digital Advisory through Scaled Engineering Services “ Ness Digital Engineering delivers transformative solutions at the convergence of business and technology, driving digital growth and innovation.“

COVER STORY Most Disruptive Tech Companies Shaping the Future, 2024 Fostering Digital Innovation Excellence Ness operates innovation hubs and utilizes a combination of nearshore and offshore teams located in Eastern Europe, the US, Canada, and India. This strategic placement leverages geographic proximity, complementary time zones, cultural alignment, and long-term flexibility to facilitate collaboration and accelerate time-to-market. Nurturing Innovation and Sustainability! T excellence, this sector pioneers solutions that redefine business operations and customer experiences. From product engineering to strategic consulting, the industry thrives on pushing boundaries and embracing cutting-edge technologies to propel businesses into the digital age. “ • Rooted in Product Engineering Excellence - With a heritage spanning two decades in crafting distinctive enterprise software products, Ness harnesses expertise in product engineering, agile delivery, process automation, and continuous learning to foster agility and efficiency within organizations. he digital transformation industry stands as a crucial catalyst for organizational growth and innovation. With a focus on driving digital The company has garnered top rankings from renowned analyst firms such as Zinnov and Forrester. Forrester has recognized Ness as a leading agile company, while Zinnov has labeled it an ER&D Leader. Additionally, ISG has listed the company among the top 15 booming companies. Ness’s contributions have been acknowledged by partners, as evidenced by awards such as Confluent’s co-delivery partner of the year and SI partner of the year for 2023. Our commitment to diversity and inclusion fuels creativity, resilience, and success within our • Global Diversity at Scale - Operating across nine locations, including innovation hubs and nearshore/offshore teams in Eastern Europe, the US, Canada, and India, Ness capitalizes on geographic proximity, aligned time zones, and diverse talent pools. This strategic setup fosters seamless collaboration and expedites time-to-market, supported by a cadre of digital and industry specialists with a client-centric ethos. Amidst this dynamic landscape emerges a leading player renowned for its expertise in orchestrating digital transformation journeys with precision and agility. Founded in 1999, this company embarked on a journey to revolutionize the digital engineering space, carving a niche for itself as a trusted partner for businesses seeking to thrive in the digital economy. Headquartered in Manhattan, New York, this global entity boasts a strategic presence across multiple markets, seamlessly blending innovation with industry acumen to deliver transformative solutions. Ness Digital Engineering has garnered acclaim for its commitment to excellence and innovation. With a diverse talent pool spanning nine locations worldwide, Ness leverages its global footprint to foster collaboration, accelerate time-to-market, and deliver tailored solutions that bridge the gap between business strategy and technological advancement. As businesses navigate the complexities of digital evolution, Ness stands poised to empower their journey toward sustainable growth and success. organization.“ Ness delivers solutions for its customers at the intersection of business and technology. It utilizes proprietary methods and tools, data-driven insights, and deep industry expertise to transform products and platforms. • Digital Competence within the Ecosystem - Ness facilitates global product development journeys, from identifying high-value opportunities to rapid market realization. The company excels in ideation, validation, design, construction, and scaling of digital ventures and business models. This is achieved through strategic alliances with industry leaders like AWS, Salesforce, Confluent, UiPath, OpenFin, and Snowflake. • Bespoke Consulting at the Nexus of Business and Technology - Ness delivers tailored solutions at the convergence of business and technology, leveraging data- driven insights and profound industry acumen to revolutionize products and platforms. Let’s delve in to learn more: Empowering Digital Evolution Driving Digital Transformation Excellence Initially established as an outsourced product development firm, Ness strategically shifted its focus toward Digital Engineering, propelled by a series of strategic investments and acquisitions. The company has cultivated expertise in AWS, Salesforce, Confluent, UiPath, OpenFin, and Snowflake, forging robust partnerships with key players in the digital ecosystem. Founded in 1999 in Israel, Ness began as a specialized outsourced product development firm focusing on product engineering. Since then, the company has expanded its presence into new markets, including the Czech Republic, Slovakia, Romania, and India. Today, Ness is headquartered in Manhattan, New York, and operates as a full life-cycle digital transformation specialist. It is wholly owned by the global investment firm KKR. With a core competency in engineering, the company seamlessly manages digital transformation journeys from strategy through execution, enabling businesses to thrive in the digital economy. Ness specializes in a wide array of digital domains, including cloud engineering, streaming technologies, experience design, intelligent engineering, and data analytics, spanning diverse industries such as fintech, manufacturing, transportation, technology, communications, media, entertainment, and education.

COVER STORY Businesses can harness Ness’s digital transformation-as-a- service model to reimagine customer and employee experiences, enhance operational efficiency, and accelerate the evolution of digital products and platforms. The company assumes end-to-end responsibility for the digital transformation journey, mitigating costs and risks while empowering clients to achieve their desired outcomes. Augmenting its core services and solutions, Ness integrates an unparalleled depth of industry expertise. Clients benefit from access to a dedicated team of highly proficient professionals with a profound understanding of industry intricacies and market dynamics. Leveraging innovation hubs and a blend of nearshore and offshore teams situated in Eastern Europe, the US, Canada, and India, Ness capitalizes on geographic proximity, aligned time zones, and cultural harmony to foster seamless collaboration and expedite time-to-market. Nearshore delivery locations play a crucial role in accelerating the development lifecycle, enhancing delivery efficiency, and fortifying client relationships, which is essential in the highly collaborative and iterative realm of Digital Engineering. Ness prioritizes delivering tangible business outcomes characterized by predictability, productivity, and quality through meticulously defined processes. The Center of Excellence (CoE) at Ness amalgamates extensive domain knowledge with digital accelerators to propel businesses toward becoming next-generation connected enterprises. Specializing in engineering digital infrastructure products optimized for scalability, Ness aids clients in streamlining and expediting their digitization endeavors. Ness embraces cutting-edge technologies such as GenAI to enhance product development, employee engagement, and learning and development initiatives. The company fosters innovation through initiatives like innovation challenges and hackathons, fostering the generation of novel ideas. Collaborations with technology partners, academic institutions, and industry experts ensure Ness remains at the forefront of innovation, continuously evolving to meet the evolving demands of the digital landscape. In 2023, Ness bolstered its capabilities by acquiring MVP Factory, a renowned specialist in digital product design and corporate venture building. This strategic move solidified Ness’s position as a full-lifecycle digital transformation specialist while broadening its global footprint. Empowering Digital Transformation Ness operates as a next-generation firm dedicated to resolving intricate challenges on behalf of its clients. Positioned at the intersection of business and technology, Ness delivers transformative solutions by harnessing data- driven insights and profound industry expertise to revolutionize products and platforms. “ cycles, reducing time to Industry accolades underscore Ness’s trajectory of growth, with Forrester commending the company for its agile delivery prowess and digital platform engineering expertise and Zinnov Zones recognizing Ness as a leader in Engineering R&D Services. Additionally, Ness holds distinctions as a Premier Consulting AWS Partner and an Elite Confluent Partner. The establishment of Centers of Excellence across four major industries further demonstrates Ness’s commitment to excellence and innovation. GenAI offers significant productivity enhancements and accelerates innovation market.“ Fostering Innovation Through Talent At Ness, talent serves as the driving force propelling the company forward, fostering innovation, and shaping the technological landscape. From software engineering to data analytics, the company’s talented individuals constitute the cornerstone of its success, enabling Ness to push boundaries and surpass expectations within the dynamic digital engineering ecosystem. Ness operates as a closely knit team across multiple locations, fostering knowledge exchange, sharing of best practices, and facilitation of innovative endeavors.

COVER STORY The company assists clients in global product development endeavors, from identifying lucrative opportunities to swiftly bringing concepts to market. Ness orchestrates the entire process of ideation, validation, design, construction, and scaling of digital ventures and business models, capitalizing on robust alliances with key players in the digital sphere. significant productivity enhancements and accelerates innovation cycles, thereby reducing time to market. However, there exists a misconception within the software development realm that GenAI is solely a code-generation tool. To dispel this notion and fully leverage GenAI’s potential, Ness recently collaborated with Zinnov, a leading management and strategy consulting firm, to publish a white paper. This comprehensive resource delves into the impact of GenAI on software development, elucidating its technological and psychological drivers of engineering productivity, as well as its long-term implications on business and organizational design. The study underscores that GenAI implementation not only enhances productivity but also facilitates deeply assisted context, enabling seamless globalized work processes. Global With a wealth of engineering proficiency spanning development, system integration, and technology architecture, Ness excels in tackling complex technical hurdles and devising effective solutions. The company offers innovative approaches, leveraging cloud computing, automation, analytics, artificial intelligence, and experience design to deliver cutting-edge solutions. Employing an integrated methodology, Ness oversees digital transformation journeys for its clients comprehensively. This involves guiding businesses through each phase of the transformation process, from strategy formulation to execution and beyond. Through holistic support, Ness ensures a seamless and efficient transition to a digital- centric mindset. Furthermore, Ness’s GenAI studio integrates business strategy and technical expertise to offer end-to-end services in Generative AI, from conceptualization to realization. This empowers businesses to rapidly prototype and develop custom GenAI solutions tailored to their specific needs. Reflecting the Fundamentals of Excellence Sustainability is another pivotal area of focus for Ness. With mounting concerns about climate change, organizations are striving to achieve Net Zero goals. As a top-tier Salesforce Net Zero specialized partner, Ness has a proven track record of successfully implementing Salesforce Net Zero solutions for Fortune 100 clients. Leveraging a tiered approach to sustainability maturity and solution bundles, Ness provides an iterative and incremental pathway to sustainability management. Its tailored solutions have enabled businesses to enhance their environmental impact, reduce emissions, and accelerate sustainable action. Ultimately, Ness facilitates the implementation of solutions aimed at streamlining processes, boosting productivity, and driving success in the digital era. Fostering Diversity and Inclusion Ness takes great pride in cultivating a diverse leadership team and promoting inclusivity throughout all levels of the organization. Acknowledging the invaluable perspectives and talents that diversity fosters, the company is dedicated to enhancing representation and advancing equity within its workforce. Embracing diversity not only enriches the organizational culture but also ignites innovation, creativity, and resilience. Through deliberate initiatives aimed at providing equal opportunities and nurturing a sense of belonging, Ness strives to establish an environment where every employee can flourish, leverage their distinct strengths, and realize their full potential. Moving forward, Ness remains dedicated to delivering digital transformation services to assist businesses in navigating the ever-evolving digital landscape. A key priority is tailoring solutions to specific industries such as healthcare, finance, manufacturing, and retail. By comprehensively understanding the unique challenges and opportunities within each sector, Ness will develop specialized offerings to effectively address industry-specific needs. MAGAZINE Driving Digital Innovation and Sustainability Ness remains steadfast in its commitment to driving digital growth and tackling complex challenges within the technology sector. Stay in touch Subscribe to mirrorworldmagazine: A Platform of diverse perspective and experience, showcasing leadership in all its forms. A primary focus for Ness is the ongoing advancement and application of Generative AI (GenAI). Positioned to revolutionize software development, GenAI offers

The Rise of AI Artificial Intelligence isShapingOur Future How A rtificial Intelligence (AI) is no longer just a concept confined to science fiction; it is increasingly becoming a transformative force shaping our present and future. From self-driving cars to personalized recommendations on streaming platforms, AI is ubiquitous and rapidly evolving. This piece explores the profound impact of AI across various sectors and its implications for society. Understanding Artificial Intelligence At its core, AI refers to machines performing tasks that typically require human intelligence. These tasks include learning from data, recognizing patterns, making decisions, and even understanding natural language. The development of AI is driven by advancements in machine learning, neural networks, and deep learning algorithms, which enable computers to analyze vast amounts of data and improve their performance over time. June 2024 | 16 | www.mirrorworldmagazine.com June 2024 | 17 | www.mirrorworldmagazine.com

Applications Across Industries Ethical Considerations As AI becomes more prevalent, ethical considerations surrounding its use are becoming increasingly important. Issues such as data privacy, algorithmic bias, and the potential misuse of AI for surveillance or warfare are subjects of intense debate. Regulatory frameworks and ethical guidelines are essential to ensure that AI technologies are developed and deployed responsibly. Healthcare One of the most promising areas where AI is making significant strides is healthcare. AI-powered diagnostic tools can analyze medical images with high accuracy, assisting doctors in detecting diseases like cancer earlier than ever before. Machine learning algorithms can also predict patient outcomes based on historical data, helping healthcare providers tailor treatments more effectively. Challenges and Limitations Despite its rapid progress, AI still faces significant challenges. Current AI systems often require large amounts of data to achieve high accuracy, raising concerns about data privacy and security. Additionally, developing AI algorithms that are robust, transparent, and unbiased remains a complex task for researchers and developers alike. Finance In finance, AI algorithms are revolutionizing trading strategies by analyzing market trends and making split- second decisions to optimize investments. AI-powered chatbots are providing customer support and financial advice, enhancing user experience and operational efficiency for financial institutions. The Future of AI Transportation Looking ahead, the future of AI holds immense promise and potential. Advancements in AI research, coupled with increased computing power and data availability, will likely lead to even more sophisticated applications across various domains. From personalized medicine to smart cities and beyond, AI is poised to continue reshaping our world in profound and unforeseen ways. The automotive industry is on the brink of a revolution with autonomous vehicles powered by AI. Companies like Tesla and Waymo are leading the charge in developing self- driving cars that promise to reduce accidents and traffic congestion while improving mobility for individuals unable to drive. In conclusion, the rise of AI represents a paradigm shift in how we live, work, and interact with technology. While challenges and ethical concerns remain, the potential benefits of AI are undeniable. By harnessing the power of AI responsibly and ethically, we can pave the way for a future where AI augments human capabilities, drives innovation, and improves the quality of life on a global scale. As we navigate this transformative era, understanding the implications of AI and actively shaping its development will be crucial in realizing its full potential for the betterment of society. Education AI is transforming education through personalized learning experiences. Adaptive learning platforms use AI to analyze students' performance and adapt the curriculum to their individual needs, fostering better engagement and improving learning outcomes. Impact on the Workforce While AI presents numerous opportunities, it also raises concerns about its impact on jobs. Automation powered by AI is already displacing some routine tasks in manufacturing and service industries. However, many experts argue that AI will create new job opportunities in fields such as data science, AI research, and robotics maintenance. The key lies in preparing the workforce with the necessary skills to thrive in an AI-driven economy. By far, the greatest danger of Artificial Intelligence is that people conclude too early that they understand it. June 2024 | 18 | www.mirrorworldmagazine.com

Navigating Privacy andSecurityin the Navigating Privacy andSecurityin the Digital Age Digital Age I n today's interconnected world, where data flows freely across digital networks, the issue of privacy and security has become paramount. The advent of Big Data, fueled by advancements in technology and the proliferation of digital platforms, has raised profound ethical questions about how personal information is collected, used, and protected. Further, we delve into the complexities of navigating privacy and security in the digital age, with a focus on the ethical implications of Big Data. The Ethics of Big Data Understanding Big Data and Its Impact Big Data refers to the massive volumes of structured and unstructured data generated by individuals, organizations, and devices every day. This data is collected from various sources, including social media interactions, online transactions, IoT devices, and digital communications. The ability to analyze and derive insights from Big Data has revolutionized industries such as healthcare, finance, marketing, and government services. Benefits of Big Data The potential benefits of Big Data are significant. It enables organizations to make data-driven decisions, improve operational efficiency, personalize customer experiences, and innovate new products and services. For example, healthcare providers can use Big Data analytics to predict disease outbreaks, optimize treatment plans, and enhance patient outcomes. Similarly, businesses can leverage Big Data to understand consumer preferences and market trends, thereby gaining a competitive edge. Ethical Concerns Despite its benefits, the use of Big Data raises ethical concerns, particularly regarding privacy, security, and consent. The sheer volume and diversity of data collected pose risks of unauthorized access, data breaches, and misuse. Moreover, the aggregation and analysis of personal data can lead to issues such as profiling, discrimination, and loss of individual autonomy. Privacy in the Digital Age Privacy in the digital age encompasses the right of individuals to control their personal information and how it is shared or used by others. However, the concept of privacy has evolved with the rise of digital June 2024 | 20 | www.mirrorworldmagazine.com June 2024 | 21 | www.mirrorworldmagazine.com

technologies, challenging traditional notions of confidentiality and anonymity. Online activities, such as social media interactions and e-commerce transactions, leave digital footprints that can be mined for insights into consumer behavior and preferences. incident response preparedness to mitigate the risks associated with Big Data. Ethical Considerations in Big Data Analytics The ethical implications of Big Data extend beyond privacy and security to encompass issues such as fairness, accountability, and transparency. Algorithms used to analyze Big Data may inadvertently perpetuate biases or discrimination, particularly when making decisions related to employment, creditworthiness, and criminal justice. For example, biased datasets can lead to discriminatory outcomes in predictive policing or loan approval processes, reinforcing existing societal inequalities. Data Collection Practices The collection of personal data is often conducted surreptitiously through cookies, tracking mechanisms, and data brokers. These practices raise concerns about transparency and informed consent. Many users are unaware of the extent to which their data is collected and shared across digital platforms, leading to calls for stronger regulations and enhanced data protection measures. Fairness and Bias Mitigation Regulatory Frameworks To address these concerns, researchers and policymakers advocate for fairness-aware algorithms that mitigate biases and promote equitable outcomes. Techniques such as algorithmic transparency, bias detection, and fairness testing are being developed to ensure that Big Data analytics uphold ethical standards and respect fundamental rights. To address these concerns, governments around the world have implemented regulatory frameworks such as the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA) in the United States. These regulations aim to safeguard individuals' privacy rights by imposing strict guidelines on data collection, processing, and storage. They also require organizations to obtain explicit consent from individuals before collecting their personal data and provide mechanisms for individuals to access, rectify, or delete their information. Accountability and Governance Accountability is another critical aspect of ethical Big Data practices. Organizations that collect and analyze Big Data must be accountable for their actions and decisions. This includes maintaining transparency about data practices, informing individuals about the purpose of data collection, and implementing mechanisms for recourse and redress in case of misuse or harm. Security Challenges In addition to privacy concerns, the security of Big Data poses significant challenges. Cyberattacks, data breaches, and malicious activities threaten the confidentiality, integrity, and availability of sensitive information. Organizations must implement robust cybersecurity measures, such as encryption, access controls, and regular audits, to protect against these threats. Moreover, the increasing interconnectedness of devices through the Internet of Things (IoT) further complicates security efforts, as each connected device represents a potential entry point for cybercriminals. Conclusion Navigating privacy and security in the digital age requires a balanced approach that respects individual rights, promotes ethical standards, and addresses emerging challenges. The evolution of Big Data has unlocked unprecedented opportunities for innovation and growth, but it has also introduced complex ethical dilemmas that must be addressed collaboratively by governments, businesses, and society at large. Artificial intelligence is not a magic wand that you just wave and it makes everything perfect. Data Breaches and Consequences The impact of data breaches can be devastating, resulting in financial losses, reputational damage, and legal liabilities for affected organizations. Moreover, individuals whose personal information is compromised may experience identity theft, fraud, and other forms of harm. As such, there is a growing emphasis on cybersecurity readiness and June 2024 | 22 | www.mirrorworldmagazine.com

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Most Disruptive Tech Companies Shaping the Future, 2024

Most Disruptive Tech Companies Shaping the Future, 2024

Presentation Transcript

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