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Bankinter (Increase in Efficiency) • Spanish industrial bank through a joint venture by Banco de Santander and Bank of America • 60% of Bankinter transactions are performed through remote channels, and 46% of those through the Internet. • Use of Public Cloud • As an integral part of their credit-risk simulation application • Developing complex algorithms to simulate diverse scenarios in order to evaluate the financial health of their clients. • 400,000 simulations to get realistic results • average time-to-solution down from 23 hours to 20 minutes
Razorfish (Increase in Productivity) • Razorfish, a digital advertising and marketing firm, segments users and customers based on the collection and analysis of non-personally identifiable data from browsing sessions. Doing so requires applying data mining methods across historical click streams to identify effective segmentation and categorization algorithms and techniques. • High-cost SAN equipment for storage, a proprietary distributed log processing cluster of 30 servers, and several high-end SQL servers • $500,000 in additional hardware expenses for Peck season • Procurement time frame of about two months • Cloud Benefits • No upfront investment in hardware, no hardware procurement delay, and no additional operations staff was hired • Total cost of the infrastructure averages around $13,000 per month. • 500% increase in their return on ad spend from a similar campaign a year before
Japan Ministry of Economy, Trade and Industry —Consumer Site • Need to build an application to support a new government program targeting Japanese consumers in a short time. • Must be available to public via the Web and support potentially large and highly volatile transaction volumes • Built in only 3 weeks • 40 million consumers expected to access site at peak times • Expected to support more than 20 million transactions …510,000 transactions first month • Has helped boost sales of flat panel TVs and refrigerators
Presidio Health —Move it All to the Cloud • Appistry for software; GoGrid for platform • Homegrown apps. for physician performance management and point-of-service collections • No re-architecting of on-premises apps. facilitated by front-ending apps. with message broker • Transient data in cloud; sensitive permanent data in traditional database • PCI & HIPAA compliance • No unscheduled downtime • Flat costs for 50% more capacity
References • http://www.youtube.com/watch?v=Bl0mrOLowxk • http://www.gartner.com/it/content/1286700/1286717/march_4_case_studies_in_cloud_computing_dcearley_gphifer.pdf • http://www.eweek.com/c/a/Cloud-Computing/10-Hot-Trends-in-Cloud-Data-for-2012-210718/ • http://ibm.ulitzer.com/node/2147330 • http://www.cloudways.com/blog/tag/trends-in-cloud-computing-in-2012/ • http://www.siliconindia.com/shownews/2012_Top_5_Trends_for_Cloud_Computing-nid-101282-cid-7.html • http://www.telecomstechnews.com/news/2011/aug/08/five-top-cloud-trends-2012/ • http://cloudcomputing.sys-con.com/node/2147330 • http://www.google.co.in/search?q=Trends+in+cloud+computing+2012&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a#q=Trends+in+cloud+computing+2012&hl=en&client=firefox-a&hs=aYk&rls=org.mozilla:en-US:official&prmd=imvnsu&ei=aA4xT56KPOnc0QGBmuX0Bw&start=10&sa=N&bav=on.2,or.r_gc.r_pw.r_cp.,cf.osb&fp=22570e02dad6978c&biw=1366&bih=636