Digital Marketing Agency In Delhi

1. WEBINFOMATRIX Email – SHALABH.MISHRA@Gmail.comContact No. +91-9212306116

2. Google Search Operators to Improve Your Competitive Advantage • Google search operators are special characters/commands that help to elevate your search capabilities beyond that of a regular search. Sometimes these are also called “advanced operators” and are useful for a myriad of tasks included SEO audits and content research. They are productivity boosters that make marketing easier for marketers. More importantly, they can give you a look into what your competitors are doing to help you come up with better ideas.

3. Use “Site:” to Get Better Writers • As companies keep reporting success with their content marketing efforts, writers are becoming more and more critical. 53% of B2B marketers say their content marketing approach has been moderately successful. In the same report, 21% described theirs as minimally successful; 20% say theirs has been very successful, and 4% of B2B marketers say theirs has been extremely successful. Only 2% of B2B marketers say their content marketing has not been successful at all.

4. Where Are Your Content Gaps? Use “Site:”, “-”, and “Intitle:” • What might you be missing when it comes to what your competitors are covering? For example, let’s say your competitor is Buzzsumo.com. • You know they write a lot about content marketing, but you want to see other topics they write about without having to go digging through their site—which is going to be a whole lot of work. A combination of the site (site:), minus (-), and entitle (intitle:) operators can help you out here.

5. Find Your Competitor’s Best Content—Using “Site:”, “”, and “Intitle:” • Let’s say you have a competitor that creates a lot of great content. You admire their style and your target audience seems to like and share their content a lot. They probably even outrank you for many of the keywords you’re both competing for. • When you want to create content on a specific topic, you may want to see what that competitor has written already on that topic. Three search command operators are useful here: the site, intitle, and exact match operators.

6. Use “Filetype:” to Find Specific File Types Your Competitors Publish • Maybe you’re building a new content marketing strategy, and you plan to write a few ebooks. But you’re not sure which topics are worth gating and which ones should be free for all. • Gating your ebook will drive leads into your funnel. Leaving it ungated might not drive as many leads, but can drive more search traffic and shares. But you need to get it right. Not all topics are worth gating. And some are so worth gating you’d miss out on generating leads if you don’t gate them. • A smart solution is to see how a successful competitor handles this situation. What are the ebook (PDF) topics that they’ve gated and which ones have they left free?

7. Use “+” to Find What Competitors Have Written Simultaneously on Two Topics • People search multiple keywords simultaneously sometimes to find comparisons or see how two or more things work together. Your competitors might have created content on those keywords. • They’re probably even ranking for them already. To outrank your competitors for those keywords, you need to create content that’s better than what they’re using to beat them at the ranking game on Google. For example, SEO and content marketing are two things people search for simultaneously—to see how they work together. In fact, over 800 people search these terms every month:

8. Outsmart Competitors With Listicle Posts Using “..” • What if you could see the different list posts your competitors have published on a particular topic? Maybe you want to write a listicle post and want to ensure you’re not writing the same list number and topic a competitor has written before. • Let’s say you want to write X best dinner recipes, but you don’t want to publish the same titles or list number your competitors have written before. In other words, if they’ve written about 17 best recipes, you want to ensure 17 is also not your number.

9. The “Related:” Operator Helps You Find Other Sites Similar to Your Main Competitors • With the “related:” operator, you can use one of your competitors to find out who else is competing with you. Simply include related: before your competitor’s domain, and you’ll get a page full of other competitors in your field. You could do this with a social listening tool. However, this is a quicker way to search. This way, Google shows you all the sites that are related to your business. And it is significantly faster than having to go through another platform.

10. Has a Competitor Said Anything About Your Brand? • If your competitor has said something about you in the body of a page on their site—whether good or bad—you want to know what they said. Maybe they said something and didn’t alert you about it. Or maybe your brand mentioning tool missed it for whatever reason. • In any case, when competitors say something about you, you need to know about it. Suppose SpyFu wants to see if Ahrefs has mentioned them in the body of any post before.

11. Contact us • Skype: shalabh.Mishra • Telegram: shalabhmishra • What’s No - +91-9212306116 • Email Id – shalabh.Mishra@gmail.com • Contact No - +91-9212306116