Travel Agent Software Should Simply Your Life

1. Travel Agent Software Should Simply Your Life With so many different suppliers offering so many different deals, sometimes keeping track of, making price adjustments and promoting special offers into a fulltime job for many travel website owners. In order to keep pace with the everchanging airfares and the multitude of special promotions that cruise lines offer, todays travel booking solutions must have the capability to quickly and easily adjust a product’s selling price and include value add offers. Fortunately, much of the travel agent software that is available today can help simplify the process with powerful business rule features. Many of these applications includes features that allow business owners to easily adjust a product’s selling price by defining their own markup, discount, value add offers and more while supporting both Business to Business and Business to Consumer sales channels. In addition to the basic functions such as markup and discount, some cruise booking engines incorporate custom rule types such as fixed cruise deposit amount, master promotions and agent commissions. Agency owners can even define additional filters to decide which type of booking or selling channel they want to apply a specific business rule to. There’s a wide variety of rule filters that can be included such as the ability to define a rule by website, supplier, travel dates, destination and more. These powerful filters allow rules to even be defined according to the day week and time of day a booking is made. Newly added or modified rules are usually applied almost instantly, ensuring the best deals are offered to customers accessing the booking engine. Travel agent software that manages fast, live connections with the relevant supplier content is an important element that is key to success online. Quite often the “global” content sources may not be

2. applicable to a local market, requiring integration of “local” content sources to offer clients in the market the supplier products they are looking for. The travel agent software available in the market today provides business owners with unique custom business solutions that result in operational efficiencies and reduced costs. Some of these applications are fully customizable and can provide both Business to Business and Business to Consumer solutions that will help your business automate processes and increase revenues while reducing the time and effort required to complete a transaction. The travel agent software available today has a vast amount of information and integrated into the application to help agents and consumers make a decision during the shopping process. Hotel booking engines include links to media files and rich content containing detailed hotel descriptions. Cruise booking engines include a vast amount of cruise line information linked to media files and rich content. And for those customers using a Smart Phone or Tablet, some applications are built using innovative responsive technology that automatically adjusts the layout of the display based on the type of device being used. Finding the right online booking solutioncan be an important decision for your travel business. Finding the right technology partner can be even more important.