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SEO is crucial for every business. Here are the top 10 points that are showing the importance of SEO for every business. Check them out now!
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Top 10 Points On The Importance Of SEO Presented by Ownly Digital ownlydigital.com
It has been proven that still, more than 75% of web traffic originated from SEO. It means that SEO helps you to drive plenty of traffic to your website. Google is the topmost search engines and having more than 75% of the search traffic. 1. Drive Organic Traffic You can get an Idea from this stat that Google is the most visited sites in the world. So it is quite important to do SEO because users visit Google to search for something. It means that if you get top positions on Google search engine, then you can get massive traffic from Google. ownlydigital.com
2. Builds Trust And Credibility Trust is a crucial factor in the online world. Without having a trust of the visitors, you can’t survive in the online world. SEO helps you to build trust and credibility among your visitors. The best way to build authority for the website is to provide high-quality content to the users and built high-quality links on the website. Building the authority of the site is a long-time process; it is not an overnight process. It requires time to earn authority among major search engines. ownlydigital.com
3. SEO Also Relates Better User Experience As I mentioned earlier, that user experience plays a crucial role in SEO. Did you know that? Suppose that you’re ranking on the top for a keyword. But your website is offering poor users experience to the visitor. It sends a signal to the major search engines that your site don’t have the right to be at the top for a particular keyword. As a result of it, your website rankings will go down. Now get back on the track and let us come to know how UX help you beyond SEO. If you provide a better user experience to your customers. They would like to remain at your website for a more extended period. Better user experience is based on to satisfy the user’s intention in a short period. It means that the website should provide the relevant answer to the users on fewer clicks, and quickly. ownlydigital.com
There is no limitation of SEO. You can do SEO for a local area to the international level. Its all depends on your capability and business operations. With the growing number of mobile users. The mobile traffic gets a boost in the search engine, especially for the local searches. It created an opportunity for small and medium-sized businesses to get more sales. Do you know that In local SEO people are more likely to buy something when they search it over their mobile phone? Local SEO is also not limited with just your locality. You can offer the local SEO services to specific towns, cities, regions, and even states. It helps you to create brand awareness without facing colossal competition. Building authority for local SEO is not that much competition. 4. Local SEO ownlydigital.com
As I’ve mentioned above that local SEO is having the best conversion rate. Even if we compare SEO with social media, then SEO always offers the best conversion rate other than social media. 5. Higher Conversion Rate Let me explain to you with a decent example, Suppose that you’ve posted something over social media related to your website. It shows the real importance of SEO. And you get plenty of traffic from that post, but only a few users explore your site content. On the other hand, if you rank for a specific keyword with higher conversion potential. Then you may get the higher conversion rate if you rank for the particular keyword on the search engine. ownlydigital.com
6. SEO Is Relatively Cheap SEO is not a free service to offer by someone. It is a paid process. Now paid doesn’t mean that you have to pay search engines for your website rankings. There are some of the techniques that take time and cost you plenty of money. The reason is if you take the help of an SEO company in India or anywhere. Then they charge some amount from you for their services. But what makes SEO so important for business? SEO is a cost-effective process, and it is cheaper than any other digital marketing efforts. ownlydigital.com
SEO is much more powerful than we think. It is the long term strategy as compared with other digital marketing strategies. Usually, you may have a noticeable impact of SEO within the 6-12 months of SEO implementation. But SEO is not a one time process most of the effects of its actions remain more than several years. Don’t you ever think that you are finished with SEO? You need to keep an eye on your SEO progress along with trying to create new links for your SEO campaign. For this, you can also follow the basic SEO practices for your newly created web pages. The more you invest time in SEO, the more you get, the better and long-lasting results from SEO. This point is to clearly showcase the importance of SEO. 7. It’s A Long-Term Strategy ownlydigital.com
SEO is not about how much money you spend to sell a particular service or product. Unlike PPC, it is pretty tough to calculate the ROI on your SEO efforts. We don’t get the exact ROI on SEO. But yes we can measure everything with the help of SEO. We can track everything with the help of Google Analytics and other powerful analytics software. 8. It’s Quantifiable ownlydigital.com
9. SEO Brings New Opportunities to Light SEO is not limited to the limited number of keywords that you need to target. With the help of SEO, you can target the maximum number of keywords that are related to your business. In this way, SEO helps you to discover new opportunities for the company to grow and shine. If you rank for the branded keywords, it means that you also have the chance that the stakeholders will show the interest in your brand. In this way, you will get some new investors for your business. ownlydigital.com
10 Give an edge to smaller businesses over large business • Small companies always struggle when they compete with big names and brand in their industry. They can’t outspend this competitor in paid ads. Because they spend millions of dollars in their ads. So is it possible for small business to outcome these giants without spending more money as compared with them? • SEO is the best solution to this problem. Here is the fact, if the small business implements a better and effective SEO strategy as compared with their giant competitors. Then they get a chance to gain higher rankings as compared with them. • Sometimes better content always leads to more top rankings for small business. Even sometimes, SEO helps you to stand out among all your giant competitors. ownlydigital.com
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