1 / 9

Off-Page SEO

Off-page SEO is a set of strategies and techniques aimed at optimizing a website's online presence and authority outside of its own domain. Unlike on-page SEO, which focuses on optimizing elements within the website, off-page SEO involves activities that occur on external platforms, contributing to the site's credibility, relevance, and visibility in search engine results.<br><br>Key elements of off-page SEO include link building, social media engagement, and online reputation management. Link building is a fundamental aspect where high-quality backlinks from reputable websites act as endorsements,

Pratik46
Download Presentation

Off-Page SEO

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. OFF-PAGE SEO

  2. What is Off-Page SEO? Off-page SEO refers to the techniques and strategies used outside of your website to improve its search engine rankings. This includes activities like building quality backlinks, social media marketing, influencer outreach, and other methods to enhance your site's authority, credibility, and visibility on the web.

  3. How to choose a domain for link building? For link building, select a domain that's relevant to your niche, easy to remember, and brandable. Then check its domain authority, domain rating, URL authority , URL rating and spam score.

  4. Link Building Link building is the process of acquiring and creating hyperlinks (or backlinks) from external websites to your own, with the aim of improving search engine rankings. It is a crucial aspect of SEO that involves obtaining high-quality and relevant links to enhance a website's authority and credibility.

  5. Social Bookmarking Social bookmarking in off-page SEO involves saving and organizing website links on external platforms for easy access and sharing. It helps improve a site's visibility and traffic by creating backlinks from social bookmarking sites.

  6. Influencer Marketing In off-page SEO, influencer marketing involves leveraging influential individuals on social media to promote a website or product, aiming to increase brand visibility and attract a larger audience through the influencer's followers.

  7. Guest Posting Guest posting in off-page SEO is the practice of writing and publishing articles on external websites to build backlinks and enhance a site's authority, visibility, and reach.

  8. Image/Video Sharing Image/video sharing in off-page SEO entails distributing and promoting multimedia content on external platforms, such as image and video sharing sites. This helps in building backlinks, increasing brand exposure, and driving traffic to the website.

  9. THANK YOU

More Related