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How To Use Zoho for Email Marketing Campaigns?

Sending automated emails is still one of the best ways to acquire leads. But how can you use Zoho for email marketing that can help your business? We are covering everything you need to get started with Zoho and achieve your objectives with the email campaigns.<br>

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How To Use Zoho for Email Marketing Campaigns?

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  1. How To Use Zoho for Email Marketing Campaigns? Harness the power of Zoho www.itsolutionssolved.com.au

  2. Introduction Sending automated emails is still one of the best ways to acquire leads. But how can you use Zoho for email marketing that can help your business? We are covering everything you need to get started with Zoho and achieve your objectives with the email campaigns.

  3. Zoho and email marketing Let’s understand both terms quickly, Zoho is a cloud-based application suite for all sizes of businesses. It offers numerous productivity tools which are helpful for businesses from marketing to sales and websites to data analytics. On the other hand, email marketing is a form of digital communication and one of the oldest and most effective marketing strategies. You will write and send compelling emails to your prospects in email marketing. Email marketing has an ROI of around $36 for every dollar you spend, meaning it deserves a place in every marketer’s tool list.

  4. How to send a welcome email efficiently with Zoho? • First, create a template or you can use any pre-built templates, it will save you some time and customise the template. • Now, set up scheduled actions to make sure emails will be sent after prospects are added to the list.

  5. How to create an email campaign with a Zoho campaign? • Go to Campaigns in the toolbar and select Email Campaigns. • Click Create Campaign in the top-right corner and choose Regular emails. • Name your campaign uniquely, then Save and Proceed. • If you have topics, select relevant ones from the dropdown menu, Save and Proceed. • Edit the campaign name if needed, add subject and sender details and save. • Customise features like reply-to details and reply tracking, then Save. • Add recipients by selecting contacts and save. • Create Content to design your email campaign, choose a template or add content and then Proceed. • Preview and Test your email campaign by sending a test email to up to 5 addresses. • Customise further and connect social media accounts for wider reach. • Review and launch your campaign.

  6. How to send previous client reviews & case studies 1. Create a client success library in Zoho CRM. 2. Configure workflow rules to send case studies based on lead stage. 3. Personalise emails with merge tags for tailored content. 4. Monitor performance and adjust triggers and content. 5. Integrate with marketing automation tools for multi-channel campaigns. 6. Automate sharing success stories to build trust efficiently.

  7. Some tips you might like! 1. Send welcome emails instantly for trust-building. 2. Craft email copy with emotion, trust and value. 3. Personalise emails for a better experience. 4. Design and automate email templates for efficiency. 5. Utilise follow-up emails to maintain engagement. 6. Implement nurture emails for lead engagement and relationship-building. 7. Consider hiring a professional email copywriter for impactful messaging. Read our full post to learn better!

  8. Conclusion Zoho is an ideal platform for email marketing tasks, catering to businesses of all sizes. It simplifies creating, sending and tracking email campaigns, offering essential tools for audience engagement and business expansion. With its diverse applications, including CRM, analytics, HR, websites and webinars, Zoho provides comprehensive support.

  9. Let's Connect and Elevate Your Business! Thank You For Your Attention 🔍 Free CRM Audit: Discover hidden opportunities and optimise your CRM strategy. 🎯 45 Minutes of Free CRM Consultancy: Dive deep into your challenges and explore innovative solutions. Read the full article here! Visit us: www.itsolutionssolved.com.au

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