A Nous Case-study on Integration Services and Enhancement of eCommerce Website

1. Case Study NOUS INFOSYSTEMS CMMi Level 5 SVC+SSD v1.3 ISO 9001:2008 ISO/IEC 27001:2013 L E V E R A G I N G I N T E L L E C T Integration services and enhancement of eCommerce site enabling Omni-channel experience

2. NOUS INFOSYSTEMS SOLUTION Nous conducted a detailed review of customer IT ecosystem and rec- ommended an optimal business process flow taking Raymark PoS as “Source of Truth”. Existing ecommerce site is made responsive with redesigned UI and enhanced with more features. Nous has also provided product and platform evaluation and recommendations to the customer. We have used development best practices, frameworks and persuasion tools which will ensure best quality in implementation and integration. CUSTOMER Based out of Melbourne, Australia, customer is a manufacturer and re- tailer of specialized bags for several customer segments which includes adventurers, photographers, riders, designers and more. Their products are purpose designed, constructed with quality materi- als and made to last lifetime warranty. Started as messenger Bag Com- pany, customer has expanded their product range into laptop bags, camera bags and luggage bag carriers. CMMi Level 5 SVC+SSD v1.3 ISO 9001:2008 ISO/IEC 27001:2013 L E V E R A G I N G I N T E L L E C T REQUIREMENT To provide best Omni channel experience to the end users, Custom- ers had below specific requirements: •Integration of Magento ecommerce site with Raymark for back-office management of marketing, order placement, product management, promotions, newsletters, site statistics, marketing SEO, prospect management and e-mailing of newsletters • Integration of below components with Magento ecommerce site • Google Analytics • Fraud Detection and Prevention system • Customer Ticketing solution • Live Chat • Payment gateways • Content marketing solutions • Integration of Raymark with : • Mailchimp, an email marketing solution • CRM • Delivery channels • B2C e-commerce capability with multicurrency and localized system on Magento e-commerce suite • Enhanced customer experience with a responsive UI for all desktop and mobile devices. Few of the highlighting features of Nous’ solution includes: • Dynamic and batch synchronization of data across all business systems. • Design and development of Responsive UI based front-end for the existing Magento e-commerce portal, usable in Android and iOS handheld devices along with desktop usage • Implementation of Live chat Magento plugin • Cloud Hosting services with AWS Magento eCommerce Raymark POS S Domain - Retail – eCommerce Technology / Platform –PHP, MySQL, Raymark PoS, Magento , .NET, Enterprise Service Bus (ESB) Synchronizing inventory and supplier data Updated SKU Descriptions Click and Collect Customer Association Accurate inventory information Invoicing and Ordering BENEFITS • Integration with Raymark PoS provides best Omni channel experience to the end users • Synchronization of inventory details, SKU descriptions, customer details allowing customer to provide personalized offers • Integration of Google analytics allows tracking of customer visits and identifying buying patterns • Reporting from the analytics engine helps in strategizing promotions, display, online merchandising • Responsive UI design provides a minimum of 40% reduction in design efforts Copyright© Nous Infosystems. All rights reserved. No part of this document may be reproduced, stored in a retrieval system, transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without written permission by Nous Infosystems. All other trademarks mentioned herein are the property of their respective owners. CONTACT US New Jersey, USA Tel: +1 732 985 9533 Brentford, UK Tel: +44 208 587 1411 Toronto, Canada Tel: +1 905 402 9943 Mainz, Germany Tel: +49 6131 28910 31 For more informtion, Please visit - www.nousinfosystems.com or mail us at info@nousinfo.com Sharjah, UAE Tel: +971 526264954 Bangalore, India Tel: +91 80 41939400 Coimbatore, India Tel: +91 422 3058800