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Our Managing Digital Marketing research report shows that, incredibly, given the importance of digital marketing, nearly 50% of businesses still don't have a clear digital strategy. Lack of clarity in online marketing means that you probably don't have clear goals for digital marketing or the right KPIs to measure how well it's working for your business. Our comprehensive Digital Marketing Strategy and Planning toolkit, trusted by thousands of marketers and, gives you everything you need to create, launch and refine a winning strategy. All in one, easy to access place.
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