Digital Marketing Techniques

1. DIGITAL MARKETING TECHNIQUES

2. Key Digital Marketing Concepts • What is Digital Marketing? • Why Digital Marketing is the Backbone for your company's growth? • Search Engine Optimization (SEO) • Search Media Optimization (SMO) • Pay Per click (PPC) • Content Marketing • Click Funnels • Lead generation • E-commerce.

3. Essentials Of Digital Marketing • Measurable Results You are provided with solid, reliable reports that show you the exact results of how many people opened your email or clicked a specific link with the help of digital marketing. • Flexible Digital marketing allows you to use an individual’s interests and preferences to tailor the marketing message they receive. • Low Barrier To Entry Digital marketing products come in scalable sizes so that small, medium, and large businesses can all utilize these products to reach their audiences. • Reach Larger Audiences Since digital marketing takes place online, it is accessible to a larger, global audience. • Improved Conversion Rates Converting a customer online is just a few clicks away, they can click from your email to your website and make a purchase or learn more about your organization from the comfort of their home

4. What is Digital Marketing? Digital Marketing is promoting and creating brand awareness by using Digital medium.

5. Search Engine Optimization SEOis a set of web best practice techniques, whenever you enter a query in a search engine and hit 'enter’ you get a list of web results that contains that query term. Users normally tend to visit websites that are at the top of this list as they perceive those to be more relevant to the query. If you are thinking that how these websites range better than the other ones? then you must to know about the power of web marketing technique called "Search Engine Optimization (SEO). . Its also know as Organic Marketing ORGANIC RESULT

6. SOCIAL MEDIA OPTIMIZATION • Social Media Optimization refers to the process of optimizing a website so it can generate publicity to increase the awareness of a product, service brand or event online on various social media channels. • Various channels like  Facebook, Twitter, video sharing websites and blogging sites. • Its content is helpful to encourage more users to use and share links to the website across social media and networking sites. • Social media optimization is also an effective way of implementing online reputation management ORM. • If someone posts bad reviews of a business, SMO strategy can ensure that the negative feedback is not the first link to come up in a list of search engine results.

7. PAY PER CLICK “Pay Per Click” is a way of using search engine advertising to generate clicks to your website, rather than “earning” those click organically. Its an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-Per-Click (PPC) is also known asCost Per Click (CPC). PAID ADS

8. CONTENT MARKETING • A website content writer or a web content writer is a person who specializes in providing relevant content for website. • Every website has a specific target audience and requires a different type and level of content. • It is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. • Content marketing helps companies create sustainable brand loyalty, provides valuable information to consumers, and creates a willingness to purchase products from the company in the future.

9. CLICK FUNNELS Click Funnelspre-built for a specific business, product, or service. is an online sales funnel builder that helps businesses market, sell, and deliver their products online. This tool simplifies online marketing, selling, and delivery of their products and services by providing users with funnel options that are BENEFITS • Click Funnels is a popular sales funnel tool that simplifies the whole sales and marketing funnels for all types of businesses. • Click Funnels, users are treated to a variety of pre-built sales funnels and all they have to do is choose the one that matches their business requirements. • With Click Funnels, you are treated to a variety of templates and all of them are tested and proven to work. 

10. LEAD GENERATION Lead Generation describes the marketing process of stimulating and capturing interest in a product or service for the purpose of developing sales pipeline. •  Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers. • Leads may come from various sources or activities, for example, digitally via the Internet, through personal referrals, through telephone calls either by the company or telemarketers, through advertisements, and events.

11. E-Commerce Marketing Ecommerce Marketing is promoting your store to potential customers through a variety of marketing channels. The goal is to get people who are interested in your products to visit your store and buy from you. These include online auction sites, internet banking, online ticketing and reservations, and business to business (B2B) transactions. Recently, the growth of ecommerce has expanded to sales using mobile devices, which is commonly known as ‘m-commerce' and is simply a subset of ecommerce.

12. WHY CHOOSE “ROI MINDS” ROI Minds is an Internet Marketing and Sales Funnel Agency. We provide ROI-Driven digital marketing and conversion rate optimization services  include Google Adwords, Facebook Ads, SEO, Social Media Management, and Content Marketing.  We are expertise in dropshipping, Clickfunnels, Lead Generation and E-commerce marketing. We have worked on more than 300 projects and provide the satisfactory results to our clients!

13. ADDRESS: 4th Floor, D190, Phase8B, Mohali, India (160055) CONTACT US CONTACT NUMBER: +91 9992819636 EMAIL ADDRESS: info@roiminds.com

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