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With EMBA in Marketing Management, learn the latest concepts of Management such as Marketing Analytics, Creative strategies to design innovation, new business models and strategies and more.
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What is Marketing Analytics? • Data forms the base of developing any marketing strategy. A structured representation and interpretation of the data show the way forward. • Analytics plays a critical role in the identification, segmentation, and targeting of potential customers. The marketer collects data through primary and secondary research to identify the potential market. • More than 80% of marketers say most of their decisions today are data-driven.
Benefits of Marketing Analytics • Helps better understand your audience. • Helps budget your money • Help you understand A/B tests • Helps connect cause and effect in your marketing • Let’s you plan for the future • Shows you how to improve your campaigns
Learning Marketing Analytics Executive MBA in Marketing Management course covers the key concepts of Marketing Management through a case study and an interactive approach. The teaching pedagogy is designed to suit the needs of working professionals, looking to skill up and update their knowledge. With EMBA in Marketing Management, learn the latest concepts of Management such as Marketing Analytics, Creative strategies to design innovation, new business models and strategies and more.
Why EMBA from MIT University? • Discover and articulate trends and find insights. • Creative strategies to design innovation. • Design experiences that delight the end-users • Discover new business models and strategies. • Decode behaviors and recode cultures.
Potential Career Opportunities • Public Relations Manager • Business Development Manager • Chief Marketing Officer • Digital Marketing Manager • Brand Manager
Advantages of MIT University, Shillong • Industry experts as course faculty • Harappa Education certifications • Industry-relevant course offerings • Self-paced learning • Block pattern pedagogy • Continuous Assessment for long-term knowledge retention • Live sessions & Masterclass • Case study discussions (Cases from Harvard, IIMs, and other premium sources) • Dedicated student support team • State-of-the-art LMS (Canvas) • Regularly updated syllabus
About MIT University, Shillong • Set in the laps of nature’s haven, North-East India, MIT University of Shillong, Meghalaya is an integral constituent of MIT Pune. • MIT University, Shillong offers Executive MBA programs across specializations such as Marketing, HR, Finance, Supply Chain, Operations & Project Management. In addition to the executive education, the University has matched the pace with the changing times, and hence it offers Certification programs in Innovation & User Experience Design and the most trending Digital Marketing. It also offers a unique program called the Post Graduate Program for Executive education (PGPEx) in Design Thinking & Digital Transformation.
Contact Us Address: Nongshiliang, Shillong, Meghalaya 793014 Phone: +91 7385554599 Email id: admissions_executive@mitu.edu.in Website: mituniversityindia.edu.in