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Program and System Engineering PSE

Program and System Engineering PSE. Intelligent Net Working. Siemens Business areas. Information and Communications. Automation and Control. Power. Transportation. Medical. Lighting. Information and Communications. Communications. Automation and Drives. Power Generation.

Samuel
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Program and System Engineering PSE

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  1. Program andSystem Engineering PSE Intelligent Net Working

  2. SiemensBusiness areas Information and Communications Automation and Control Power Transportation Medical Lighting Information and Communications Communications Automation and Drives Power Generation Transportation Systems Medical Solutions OSRAM Siemens Business Services Industrial Solutions and Services Power Transmission and Distribution Siemens VDO Automotive Siemens Building Technologies 27% 24% 18% 16% 10% 5% € 21.1 bn € 12.3 bn € 13.8 bn € 7.6 bn € 4.3 bn € 18.5 bn PSE RO

  3. Siemens – global presence is driving our growth Germany 36% 25% 21% Europe (excl. Germany) 165 15.7 72 32% Americas 27% 33% 21% 25% 22% 125 24.4 61 Asia-Pacific 101 19.1 96 15% 13% 12% 44 58 10.1 Others Employees (thousands) Sales (billions of euros) Major facilities 8% 6% 3% 6.1 18 12 PSE RO

  4. Austria‘s TopHigh-Tech Companies 5.000 4.500 4.000 3.500 3.000 2.500 2.000 1.500 1.000 500 Flextronics Inter. GmbH – Group A-Tec Industries AG – Gruppe (Kovats-Group) Liebherr Austria Holding GmbH – Group Infineon Technologies Austira – Group Philips Austria GmbH – Group IBM ÖsterreichInternationale Büromaschinen GmbH Andritz AG – Group Zumtobel AG – Group Engel Ludwig KG – Group Bosch Robert AG Hewlett-Packard GmbH Siemens Group Österreich*) Siemens AG Österreich Sales in million euros 4.634 2.500 *) incl. VA TECH figures 15. 07. 2005 – 30. 09. 2005. PSE RO

  5. Siemens Group:Overall Studio- and Mediasystems BiH SBS, Slovakia BFE, Mainz SuM aii, Sofia RUM T&D IBIS-SYS SBS (incl. addIT, AMS BG, unit-IT, TSG) ELIN Transf. Weiz FORTE BUL aii STS SAT EBG Transf. Linz TIS smart SLO CYBERDOC Power TOSCA AOSA ELIN EBG Traction SHC SRE Siemens VDO Automotive Information and Communications itworx Transportation ringo BFE, Vienna Medical MARC SHM SAGÖ ITH SGS Industrial Manufacturing CRO SIS ELIN EBG Elektronik Automation and Control Siemens Bacon Programand SystemEngineering PSE Croatia MWW VAI SIMEA PS ELIN EBG Siemens MV-Kasse Services Others Siemens Leasing SIMEA Sibiu Flender WABAG Siemens Pensionskasse ELIN EBG HT SPDL Osram Pfrimer ELIN EBG, Bratislava PSE Hungary FSG INNOVEST PSE Slovakia VA TECH Fujitsu Siemens PBV SPDSC PSE Germany SIPRIN,Bratislava BSH PSE Romania EZ, Praha ANF DATA Cz. Rep. RIGENS PSE China PSE Turkey PSE RO

  6. Siemens AG ÖsterreichGroups and Countries Managing Board Elin EBG COM C Communications Carrier TS RA&P Transportation Systems Rail Automation & Power SIMEA Siemens Ind. Manufact. Engin. and Applications REG Regionalverantwortung A&D Automation and Drives COM E Communications Enterprise TS RS Transportation Systems Rolling Stock PSE Program and System Engineering Siemens s.r.o. Bratislava Siemens d.d. Zagreb IS&S Infrastructure Solutions & Services SBS Siemens Business Services GmbH & Co MED Medical Solutions AMC MSE Appl. Managem. Center Mid South Europe Siemens d.o.o. Ljubljana PTD/PG Power Transmission and Distr.; Power Gener. SHM Siemens HealthManagement GmbH BFE (Mainz) Studio- u. Mediensyst. GmbH, Mainz SBT Building Technologies Siemens d.o.o. Sarajevo Siemens d.o.o. Belgrad RHQ PTD EM Regional Headquarters Siemens S.R.L. Bukarest Siemens E.o.o.D. Sofia PSE RO

  7. Siemens AG ÖsterreichAssociated Companies Managing Board PSE ANFDATA spol.s.r.o.Czech Republic Siemens Programm- und Systementwicklung GmbH & Co KGGermany Siemens Program and System Engineering S.R.L. Romania Siemens Program andSystem Engineering s.r.o.Slovakia Siemens PSE Kft.Hungary Siemens Program and System Engineering (Nanjing) Co., Ltd.China SIMEA MWWMetallbearbeitungs GmbH & Co KG SIMEA Gesellschaft zur Fertigung elektronischer Komponenten GmbH & Co KG SIMEA Sibiu S.R.L.Rumänien COM C AOSA Telekom GmbH & Co OHG SHCSiemens Home and Office Communication Devices GmbH SBS addit Dienstleistungen GmbH & Co KG Arbeitsmarktservice Betriebs GmbH & Co KG CYBERDOC Gesellschaft für Digitale Kommunikation im Notariat GmbH & Co KG unit-IT Dienstleistungs GmbH & Co KG Together Internetservices GmbH TSG EDV-Terminal-Service GmbH „smart technologies“ Management-Beratungs u. Beteiligungs GmbH PBV Informationsdienst-leistungs GmbH SBS s.r.o., Slowakei Forte Business Services S.R.L., Rumänien IBIS-SYS d.o.o., Serbien und Montenegro FRW FSG Financial Services GmbH Innovest Finanz-dienstleistungs AG Siemens Mitarbeiter-vorsorgekasse AG Siemens Pensionskasse AG Siemens Pension Data Services & Consulting GmbH COM E ringo Kommunikations-dienstleistungs GmbH & Co OHG itworx Informations-technologie Services GmbH MED Steiermärkische Medizinarchiv GmbH ITHInformation Technologyfor Healthcare GmbH Elin EBG SGS Siemens Gebäude-management & -Services GmbH Siemens Bacon GmbH & CO KG BFE (Mainz) BFE Studio- und Mediensysteme GmbH (Wien) SRE IPG Immobilien Projekt Entwicklungsges. mbH (Wien) PSE RO

  8. Goals and Strategy • Comprehensive services • We want to strengthen our position as a reliable and experienced partner in the R&D business, also with new groups of customers • We want to be a solution provider and system integrator for both established and new customers, particularly for sales and service organizations, on the central as much as on the regional level • Global cooperation • PSE as a partner for “low cost” tasks: We want to support the Siemens groups and divisions in their near - shoring and offshoring-activities • We want to strengthen our position as a strategic partnerfor regional development and projects PSE RO

  9. PSE’s Value Proposition • We help strengthen our customers’ competitiveness • Our solutions cover the full value chain • We push innovation to shape the future • We reach highest quality standards by permanently improving our processes • People are the key to our success. We empower our people – to achieve world-class performance • We work together in a global knowledge and learning network PSE. Intelligent Net Working PSE. Inelligent Net Working PSE RO

  10. Facts & Figures • About 6,200 employees • 22 locations in 7 European countries, Turkey and ChinaRepresented in the USA by Siemens Shared Services LLC • Sales approx. € 522 millionFY 2004/2005 September 2005 PSE. Intelligent Net Working PSE RO

  11. Intelligent Net Working • Peer-to-peer-network with full management commitment • Integration & networking of all sites and subdivisions • Knowledge & technology network • Highly developed cross-regional quality management system • Uniform processes, IT & tool environment • Human resources network, job rotation as a basic principle • Regional technical & domain-specific focal points • High collaboration maturity PSE. Intelligent Net Working PSE RO

  12. Central Units 2.8 A&D 2.7 % I&S 2.7 % PTD 3.4 % MED 2.6 % SV 2.0 % SBS 6.5 % TS 1.8 % Others 2.9 % External clients 8.5 % Sales by Siemens Groups and Divisions€ 522 million (FY 2005) Com 64.1 % PSE RO

  13. Siemens Total Expenditure forSoftware Development 388' Deliveries amounting to a total of 373' mainly to I&C Groups ICM 143' ICN 119' SBS 48' 290' SIS 706' 702' 79' 79' 79' 47' 33' 467' 431' Corp. Dept. S/E-Haus Schweiz PSE SISL Atea CT RG'n Deliveries amounting to 57‘ to other Siemens units, 27‘ of this to A&D 278' 222' 160' 113' 109' 81' 80' 56‘ 13' 8' ICN ICM SBS Med A&D SV SD I&S TS SBT PG PTD Osram SFS other Siemens units External business Infrastructure Source: SW Survey, March 10th 2003 PSE RO

  14. PSE Services Provided toSiemens Groups R&D 46% Project support 54%– Solutions – Consulting – Products September 2005 PSE RO

  15. Germany 4.0 % Czech. Rep. 1.4 % Hungary 1.2 % Croatia 2.4 % Romania 0,2 % Slovakia 2.4 % China 1.6 % USA 3.5 % Turkey 1.1 % PSE Local Business € 141 million (FY 2005) Austria 82.2 % Other PSE-countries 17.8 % PSE RO

  16. Hamburg Praha Zilina Brno Košice Vienna Linz Pieštany Salzburg Bratislava Budapest Graz Cluj Szeged Braşov Zagreb Osijek Split PSE Locations and Representation Represented in USA bySiemens Shared Services LLC Minneapolis San Jose Istanbul Ankara Nanjing Hangzhou PSE. Intelligent Net Working 16 PSE RO

  17. Function Time Budget Customer Benefit ThroughQuality Management • Process orientation and methodology-based engineering • Systematic leveraging of experience gained • Concrete support and coaching • Project controlling / risk management • Top-quality market-oriented solutions PSE. Intelligent Net Working PSE RO

  18. Process Orientation • SEM system development method in use since 1983, upgraded and redesigned several times • stdSEM, e-SEM, prodSEM and hsSEM accessible as a workbench to all employees on the intranet • Ongoing process training for staff through SEM seminars • Regular checks and improvement within the framework of audits and CMMI assessments • Comprehensive representation of processes in the PSE process handbook (PHB) • Compliance with ISO 9001 (Quality Management) and ISO 14001 (Environmental Management) PSE RO

  19. 21% Assessment Coverage and Process Maturity Level (CMMI) Distribution FC FY 2005 (status as of June 2005) Target FY 2006 Com 1) SBS A&D I&S 2) L&A SBT PG PTD 3) TS SV Med PSE SISL Total PSE: Level 4 inCT Assessment 02/2005 Level ≥ 3 Level <2.25 Level ≥ 2.25 No assessment Source: Team top+ Software Initiative PSE RO

  20. Added Value Through Knowledge Networks • Transparent knowledge • Flexible structures • Lead gained through expert knowledge Synergies derived from networking:At extremely short notice, customers can benefit not only from the expertise of the particular employees assigned to their project, but from the knowledge of the entire international PSE organization. Call for Network Interest Net Expert Net Support Center Full Integration PSE RO

  21. Technology Management Requirements • competent consulting for customers having to make technology decisions • on-time availability of sufficient capacities for the relevant technologies The dynamic PSE technology tree • customer roadmap as a basic framework • development of employee-driven networks • management support for such networks • centralized controlling in the background Identify Select Set up Use PSE RO

  22. Consulting Analysis Planning Training On-site support Implemen- tation Main- tenance Broad Range of Offerings P r o j e c t M a n a g e m e n t Q u a l i t y M a n a g e m e n t PSE RO

  23. Hamburg Praha Zilina Brno Košice Vienna Linz Pieštany Salzburg Bratislava Budapest Graz Cluj Szeged Braşov Zagreb Osijek Split PSE Romania is • Subsidiary of PSE Group • 520 employees as of 12/2006 • Turn-over: € 10 millions(FY 2004/2005 – 220 Employees) • ISO 9001:2000 certified since 2002 • ISO 14001:1997 certified since 2003 • CMMI Assessment level 3 PSE. Intelligent Net Working PSE RO

  24. Our Business • Provide services for PSE business units focussing on • System development • System integration • Product Support in the I&C, energy and solutions business • Provide services for Siemens sales departments in Romania • Provide services for selected external customers PSE. Intelligent Net Working PSE RO

  25. Services • We support our PSE partners in fulfilling their business goals • We offer our customers/partners in Romania • Consulting(technical Consulting, System Engineering) • Development (Hardware, System, Software, Applications) • Integration (Products, Components, Solutions) • Support (for development and in the field) • Service PSE. Intelligent Net Working PSE RO

  26. Know How • Mobile Communication • Development • Project Integration • Interoperability • Intelligent Networks • Solutions for Enterprise Networks • Hicom 300E / Hipath 4000 Switch • Hicom 300E / Hipath 4000 Applications • Energy, Hardware Development • Transmission and Distribution • Hardware development • Software development • ASIC Design • Solutions for Business • Government • Knowledge Management • Geographic Information System PSE. Intelligent Net Working PSE RO

  27. Vision • Reliable, long-term partner for • the PSE business units • the Siemens sales departments in Romania • the Siemens-non-competitive companies in Romania • Use PSE- wide synergies • Initiate and participate in international cooperations • With our top qualified staff, we are the engine that drives innovation • Worldwide carreer chances for our employees • Total Quality Management orientation PSE. Intelligent Net Working PSE RO

  28. EIP RO Department • EIP RO - Energy Information and Products Romania, department of Siemens Program and System Engineering S.R.L company from Braşov, provides customized solutions in various fields: electronics, mobile telecommunications, automotive industry, medical, video signal processing, domotics, industrial automation, equipment monitoring, data communications. • Our specialists more than 40 engineers assure complete services, from designing and testing specialized circuits, electronic schemes and lays to their implementation, electronic equipment configuration, development of integrate applications and software solutions. • EIP RO department has a strong collaboration with E&I and PRO departmentsfrom Austria. PSE RO

  29. Activity Areas PSE RO

  30. Project Activity ASICDigital Circuit Design Braşov activity • Concept + Field research • Architectural specifications • RTL design (Register Transfer Level) • RTL code simulation • RTL code Logical synthesis • Statistical time analysis (STA) post- synthesis • Floor plan • Cell placement • Clock Tree Generation • Global routing • Statistical time analysis – global post-routing • Final routing • Statistical time analysis - post-layout • Tape Out Front-End Back-End In collaboration with our partners PSE RO

  31. Project ActivityResearch and Development • Prototype research and development with hybrid wire-wireless communication technology owned by Siemens (Kappa link system). This technology entails data transmission using close electric fields (first-class conductors) and is meant to develop products from various fields (domotics, automotive industry) Demonstrative Applications • Motion detection • Vehicle parking assistance (video camera and PDA) • Light switching for buildings PSE RO

  32. Project ActivityCustomized solutions for local market • Off-line and online monitoring systems for supervising in time the functioning parameters of industrial equipments. • Modernizing solutions for electronic systems for industrial equipments and for machines with digital control. • Data acquisition and transmission systems, adaptation, processing, data transfer and measurement of various values for industrial processes. PSE RO

  33. Project Activity Industrial automation • Monitoring and control applications for various systems that allow : • Process visualization and control • Equipment and system visualization • Storing, archiving the messages and measured values • Data administration and visualization. • The use of PLCs and of existing communication networks (Industrial Ethernet, Profibus DP) • The use of on-line recordings and signatures. PSE RO

  34. Project Activity Energy management solutions • Configuration development and research of energy management solutions and power control systems. (see FENIX - FP7 project ) • Siemens products can be customized: • SCADA Systems • EMS (Energy Management Systems) • DMS (Distibution Management Systems) PSE RO

  35. Project Activity Corporate and utility management applications • Corporate e-Bussines solutions involving: • Human resources management and security • Management of internal events • Management of business opportunities • Complete management and control of leasing corporation cars and fuel cards PSE RO

  36. Contributions to various business areas Information and Data Communication Energy Industrial Automation and Drive SCADA Applications Data Transmission ASIC Designandverification EMSApplications Equipment Monitoring Wired-wireless hybrid communication DMS Applications System Monitoring and Drive PSE RO

  37. Contributions to various business areas Automotive Medical Technology Corporate &Utilities ASIC Designandverification ASIC Designandverification Human Resource Management Electronic Insurance and Security Human ResourceSecurity Wired-wireless hybridcommunication PSE RO

  38. Quality Time Budget Advantages for customers Project and Quality Management • The quality of projects and products is sustained by our process-orientation to a methodology-based engineering • Project development in conformity with ISO 9001 (Quality Management) and ISO 14001 (Environment Management) • The development method complies with Siemens internal standards. stdSEM, hsSEM and prodSEM are used for project development, depending on specificproject features • Activity planning and risk management • Regular inspections for activity improvement within internal and external audits and CMMI checks, • Projects are evaluated during their development (terms, effort, cost, status of developed items) within the project management activities, • In2006, we have received the 3rd Level for the evaluated project at the CMMI check. PSE. Intelligent Net Working PSE RO

  39. Thank you for your attention!

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