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Most companies agree that people are their most important asset. In properly developing those human assets, companies seek long-term success through increased productivity, improved longevity, and other benefits. Then why are so many companies not realizing the best return from their training investment? The answer: poor retention of training materials. During this session, You will learn how complementing your training materials with games will boost employee engagement and yield significantly increased retention. Games deliver lots of actionable data to measure effectiveness, both individually and through group learning, showing gaps and areas to optimize for a continuous cycle of improvement.
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Meaningful, Motivational, and Memorable Training playTM CONFIDENTIAL powered by
Introduction Stephen Baer Managing Partner, The Game Agency Former Director of Marketing, Atari CONFIDENTIAL powered
Agenda During this talk, we will… 1 2 3 4 Discuss why training games are effective Map 6 learning objectives to game mechanics Get out of our seats to play some games Have a lot of fun! CONFIDENTIAL powered
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Question What are your CONFIDENTIAL powered
favorite games? CONFIDENTIAL powered
All of These Can Be Training Games CONFIDENTIAL powered
What Do These Games Have In Common? Rules Strategy Win-State CONFIDENTIAL powered
3 strikes curve balls Most runs at the end 3 outs bunting of the game win! 9 innings stealing CONFIDENTIAL powered
The Perfect Marriage smart instructional design + polished game play = active participation simulated performance higher retention • • • CONFIDENTIAL powered
Step 1: Channel Your Inner Scientist Asking A Few Questions •Will a training game solve your performance problem? CONFIDENTIAL powered
•Is the ability to do X the root of your performance problem? •Will this training be successful in supporting the development of Y as a core skill? CONFIDENTIAL powered
Why Are Training Games Effective? Meaningful Motivational CONFIDENTIAL powered
Memorable Engage employees with your content again and again Turn passive training into an interactive learning experiences Resulting in higher learning and retention CONFIDENTIAL powered
But… CONFIDENTIAL powered
Not All Games Are Considered CONFIDENTIAL powered
Equal CONFIDENTIAL powered
Ask Yourself… What are your CONFIDENTIAL powered
training objectives? CONFIDENTIAL powered
What’s Your Training Objective? CONFIDENTIAL powered
Let’s Play GAME TIME CONFIDENTIAL powered
Let’s Play CONFIDENTIAL powered
How It Works Count to 3 and show/say what your imaginary playing cardis Listen for patterns in what your partner says Yell BOOM SHAKALAKA when you match CONFIDENTIAL powered
What Did You Just Experience? Recall & Memorization Game Fast paced quick recall and response testing with correct and incorrect responses JudgmentGame StrategyGame Question and answers with correct and incorrect responses Puzzles, challenges, solution driven experience ConsequenceGame Cause-and-effect based on decisions ( good, bad, best ExplorationGame Sims Game Non-linear branching, multiple outcomes based on decisions ) CONFIDENTIAL powered
Taxonomy Alignment CONFIDENTIAL powered
Taxonomy Alignment Sims EVALUATION Exploration SYNTHESIS ANALYSIS Strategy APPLICATION Consequence Describe List COMPREHENSION Judgment Find Match Identify Recall KNOWLEDGE Memorization playTM CONFIDENTIAL powered by
Taxonomy Alignment Sims EVALUATION Exploration SYNTHESIS ANALYSIS Strategy APPLICATION Consequence Estimate Predict COMPREHENSION Judgment Explain Relate Interpret Select KNOWLEDGE Memorization playTM CONFIDENTIAL powered by
Taxonomy Alignment Sims EVALUATION Exploration SYNTHESIS ANALYSIS Strategy APPLICATION Consequence Calculate Produce COMPREHENSION Judgment Change Relate Prepare Solve KNOWLEDGE Memorization playTM CONFIDENTIAL powered by
Taxonomy Alignment Sims EVALUATION Exploration SYNTHESIS ANALYSIS Strategy APPLICATION Consequence Appraise Compare COMPREHENSION Judgment Categorize Differentiate Classify Prioritize KNOWLEDGE Memorization playTM CONFIDENTIAL powered by
Taxonomy Alignment KNOWLEDGE Memorization playTM CONFIDENTIAL powered by
Data… Data… Data... $590,000 revenue earned every day from in game purchases CONFIDENTIAL playTM powered by
Data… Data… Data... CONFIDENTIAL playTM powered by
Ready For Another Game? CONFIDENTIAL playTM powered by
Pick A Game Jump Trivia Scramble Match https://bit.ly/2JJJ1AN https://bit.ly/2JHHrQ9 https// :bit.ly/2t4Zk15 https://bit.ly/2LHkwSa CONFIDENTIAL playTM powered by
In 10 Min Or Less You can build any of these games CONFIDENTIAL playTM powered by
In 10 Min Or Less CONFIDENTIAL playTM powered by
Let’s Review CONFIDENTIAL playTM powered by
Taxonomy Alignment CONFIDENTIAL playTM powered by
Why Are Training Games Effective? Meaningful Motivational CONFIDENTIAL playTM powered by
Memorable Engage employees with your content again and again Turn passive training into an interactive learning experiences Resulting in higher learning and retention CONFIDENTIAL playTM powered by
Bottom Line… Let’s Make Some Games Together Stephen Baer CONFIDENTIAL playTM powered by
Managing Partner, The Game Agency CONFIDENTIAL playTM powered by
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