1 / 9

Best Digital Marketing Course and Training Jalandhar, Punjab

At TechCADD, discover the best Digital Marketing Course in Jalandhar, Punjab. Elevate your skills with our top digital marketing training program! Join Today.<br>For more information visit:<br>https://www.techcadd.com/best-digital-marketing-course-in-jalandhar.php

Simran83
Download Presentation

Best Digital Marketing Course and Training Jalandhar, Punjab

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. DIGITAL MARKETING • Digital Marketing refers to the strategic use of digital channels, platforms, and technologies to promote products or services, connect with customers, and achieve business objectives. Unlike traditional marketing methods, which rely heavily on print media, broadcast advertising, and direct mail, digital marketing leverages the power of the internet to engage with target audiences in real-time and on a global scale.

  2. KEY COMPONENT OF DIGITAL MARKETING • 1. SEO • 2.SMM • 3.CONTENT MARKETING • 4. E-MAIL MARKETING • 5.PPC • 6.GOOGLE ADS

  3. 1. SEO • SEO(Search Engine Optimization) involves optimizing a website to improve its visibility on search engine results pages. By targeting relevant keywords and enhancing website content, businesses can increase their organic (non-paid) traffic from search engines like Google.

  4. 2. SMM • SMM(Social Media Marketing) uses platforms like Facebook, Instagram, Twitter, and LinkedIn to advertise and promote products/services. Businesses can create engaging content, run targeted advertisements, and interact with their audience to build brand awareness and drive conversions.

  5. 3. CONTENT MARKETING • Content marketing is the strategy of generating and disseminating valuable, pertinent, and consistent content to attract and retain a specific audience. Content comes in various forms like blog posts, articles, videos, infographics, educating, entertaining, informing, and subtly promoting the brand.

  6. 4. E-MAIL MARKETING • Email marketing is the process of sending promotional messages to a group of individuals through email. Businesses utilize email marketing to communicate, promote products, announce offers, build relationships, and engage with subscribers.

  7. 5. PPC • PPC (Pay Per Click) advertising is a method that lets businesses show their ads on search engines and other online platforms. Advertisers pay per click. Google Ads and social media platforms offer robust PPC options to reach specific audiences and generate leads.

  8. 6. GOOGLEADS • Google Ads operates on a pay-per-click (PPC) model, where advertisers bid on specific keywords relevant to their target audience. When users search for these keywords on Google, relevant ads are displayed alongside or above the organic search results. Advertisers only pay when a user clicks on their ad, hence the term "pay-per-click."

  9. SUBMITTED BY • SIMRANJIT KAUR • COURSE: DIGITAL MARKETING • INSTITUTE: TECH CADD, JALADHAR, PUNJAB • WEBSITE: https://www.techcadd.com/best-digital-marketing-course-in-jalandhar.php

More Related