Factors To Consider When Choosing An Electronic Shelf Label System

1. Factors To Consider When Choosing An Electronic Shelf Label System

2. If you have decided to switch from paper price tags to electronic shelf label system in your retail business, you need to choose the right solution for your business. An ideal ESL deployment will look slightly different for every retail business. For instance, if you have a grocery store, you have different needs compared to a specialty retailer. To a large extend, your unique needs as well as existing infrastructure will determine your priorities as well as challenges you would like to overcome as you seek to implement ESLs.  The following are some of the important factors you will need to consider when rolling out your ESLs.

3. First of all, make sure that you consider the layout of your retail store.  RF signals should be able to reach every label in your store so as to ensure accurate pricing. This can be difficult to achieve if there are a lot of physical barriers in the way.  For instance, if you have a grocery store, you need to make sure that the RF hardware of the ESL system can transmit signals with enough power to penetrate steel as well as glass refrigerators.

4. Another important factor to consider when choosing an electronic shelf label system is your workflow.  The purpose of the electronic shelf labels is to streamline the labeling process.  You need to make sure that your technological capabilities align with how you are going to use your labels. For example, do you want prices to come straight from corporate, or would you like the price to be handled at the store level? If the answer is the former, your headquarters will have to manage communication between multiple stores and a cloud setup or a central server, something that will in turn necessitate an added layer of management and technology. 

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