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Tips to create LinkedIn Articles that people will read and share

Here are some tips to create and publish that killer article and post on LinkedIn

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Tips to create LinkedIn Articles that people will read and share

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  1. Tips to create LinkedIn Articles that people will read and share Things To be covered: Introduction to LinkedIn? Difference between the LinkedIn articles and LinkedIn posts? What is the importance of the LinkedIn Articles? Why is writing Articles is important? Why writing articles is important to your business? Remember these things while writing articles for LinkedIn Contact us

  2. Introduction to LinkedIn • Waking up every morning with piles of news from various industries makes the tedious job to find those particular news or updates of your field/ industry. And you forget to enjoy the morning coffee, in this chaos. • This is the well known fact that people working in different areas or sectors are using LinkedIn to be updated and to make the game on point by staying updated on the most recent and upcoming trends in the market. • Considering that, LinkedIn has launched the updater called ‘Trending Storylines’, where the people from the different niche of the market will be writing about the updates from their industry field by writing articles about it. 2

  3. Difference between the LinkedIn articles and LinkedIn posts: Source: LinkedIn 3 • LinkedIn posts and LinkedIn articles have nothing to differentiate as a major, apart from the fact that LinkedIn post have character limit of 1,300 and the LinkedIn articles extends the limit to 125,000 characters.

  4. What is the importance of the LinkedIn Articles? Source: sysgen.com 4 • So when people go to your profile and in the ‘about’ section; they will generally find the last few activities of yours. Say if you like some posts of others people or company then the people visiting your profile will see that as your recent activity. • But when you write articles, the recent activity field shows the recent blog of yours.

  5. Why is writing Articles is important? It is important because when people visit your profile, they see the posts you liked, in the about section of your profile. It is like you are marketing for other brands passively. But when you write a blog or an article it shows up in your profile and talks about you and your bands or your interests. In short, then it falls in the place where you are marketing for yourself or your brand. Which is, anyway, better than marketing for others.

  6. Why writing articles is important to your business? It shows up in your recent activity and hence helps branding of your business or yourself. It helps you in branding and marketing of your business. It helps you to reach the number of people, when proper hash tags are used. Even if the article is not reaching out to a number of people right now, it will help you in building up your profile, which will contribute in the future. This helps in making the personal virtual library of yours and helps in adding up to your knowledge.

  7. Remember these things while writing articles for LinkedIn: The following things should be in mind while writing for LinkedIn, as a social platform: The audience is an important asset. So you should write what audience wants to read about or what they might want to know about. Say new trending topic or some trend in the market that might affect their businesses. Or something extremely helpful for the business. The article should be demonstrating your thoughts, and qualities like leadership, expertise in different fields, industry knowledge, etc.   News update about industry or any update regarding the industry or some trend in the market.   Answering the questions from audience is one of the easiest topics to an article about. That wise even you will get good number of readers for articles.

  8. Continue… Search about the topics having the good engaging audience. Study that topic and recreate it in your niche. All these points will help you to increase the audience on your blog and therefore you will be achieving the objectives of the same. What else should be more concerned about writing articles? The formatting of the article should be easy enough for readers to read of every kind. Not necessary the articles should have a long run of words narrating the topic; it might be in the form of info-graphics or listicles just to make the content interesting enough for the audience to consume.      Images or visualized format would be easier to consume the information for the audience.  

  9. Contact us: Address: SocialChamps Media Pvt. Ltd.406, Fortune Plaza,Opp. Bank of Maharashtra,NDA Pashan Rd Bavdhan,Pune – 411021 Office number: +91 7410001361 Mail Us: contact@socialchamps.com Find us on: www.socialchamps.com

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