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Top 5 ongoing Digital Consumers Trends of 2018

​The use of digital media supported by new technology is growing at a drastic pace. Marketers are working hard to get the best output from their strategy. Consumers all around the world have embraced the use of all-in-one applications development.<br>

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Top 5 ongoing Digital Consumers Trends of 2018

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  1. Call :+91-020-26434646visit : www.sphinx-solution.com Top 5 ongoing Digital Consumers Trends of 2018 The use of digital media supported by new technology is growing at a drastic pace. Marketers are working hard to get the best output from their strategy. Consumers all around the world have embraced the use of all-in-one applications development. Following that, we have tried to research on the top trending digital consumer trends of 2018. Read on to know more. Digital life meet Super apps Super apps are the all-in-one application has offered almost “everything” we need in our daily life. Yes, from video calling to renting a car, such one-stop application is gaining popularity all over the world especially in Asia. According to a survey, China has 1.1 billion mobile internet subscriptions which are approximately 3 times the U.S. Consumers are embracing more such super apps as it offers more cohesive experience. It is like the whole bunch of services into a single mobile platform. Consumers are keeping the tabs open The big brands are coming with subscription services which is not only offering them with videos and music but also food and fashion. This is making the consumers always be on the platform. With the coming Internet of Things era, consumers buying decision will be more spontaneous.

  2. Stores getting tech support Despite the growth of e-commerce website, physical stores remain an important part of the buyers shopping journey. The retailers, foodservice operators, and entertainment venues have started taking injecting the new technologies to redefine the customer experience. This offers an opportunity for Software Development Company to work more on new technology like iBeacon, NFC or RFID. Data be the new currency The huge amount of consumer data has enabled companies to more easily model one-on-one relationships through custom-made experiences and recommendations. Technology will serve as the organizer in terms of gathering, analyzing and disseminating new learnings to cultivate the stories of the consumers. Increasing use of mobile wallets The top mobile wallets are implementing the card network’s playbook for worldwide expansion which makes it easy for the consumers to operate on the go. It is estimated that China and the US are having the most mobile-based purchases by 2022, reaching US$2.1 million and US$1.6 million, respectively. WeChat out of China and Apple Pay out of the US are also going global with their core consumer group. Get more insights: https://www.sphinx-solution.com/blog/ For integrating or developing new technology on apps or websites, get in touch with us.

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