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SEO AND WEBSITE SECURITY_ WHAT’S THE CONNECTION_

For the sake of your customers and the organization, website security to improve SEO is a must. It promotes healthy web traffic and strict data monitoring. Regular security checks minimize malware planting and phishing attempts, bringing weak spots into plain sight. Investing in website security delivers numerous benefits in the long run. <br><br>If a business heavily depends on its websiteu2019s SEO performance, then website security to improve SEO ranking should be its top priority. With digitalization making a mark on every aspect of our personal and professional life, cyber security is not a luxury

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SEO AND WEBSITE SECURITY_ WHAT’S THE CONNECTION_

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  1. SEO AND WEBSITE SECURITY: WHAT’S THE CONNECTION? The Smareters

  2. Introduction The Smareters • Data is an invaluable resource for businesses in this digital age. But what if data falls into the wrong hands? Information stored on servers is often peddled through data theft. • Data breaches mean losing sensitive data related to an organization and its consumers. Millions of records are lost each year. An organization’s job is to protect its customers’ interests while forging and maintaining a bond of trust. • Website security to improve SEO is one of the top priorities for today’s B2B marketers. It is a vital element in a company’s SEO marketing strategy. Google rolled out its HTTPS certification policy as a measure to prevent cyber attacks. Any website without the HTTPS tag will be flagged as ‘not secure’ by Google.

  3. The Need for Website Security The Smareters • Website security is often neglected. While the focus tends to shift to content and marketing, security is a blind spot. This is what cybercriminals look for to implement a successful data heist. • Unlike the assumption that victims of such crimes are only bigshots in the market, smaller organizations are also potential targets. They are more vulnerable due to ignorance about cyber security – they often don’t know how SEO and security are connected. Most marketers often fail to realize that they need not be techies to understand the secret to better SEO ranking.

  4. Why is SEO directly connected to security? The Smareters • The fragility of a website is usually kept under wraps, which only leads to complications. Hacking and data theft are more common than anticipated. • The average data theft cost in the US amounts to 4.35 million. • Unsecure websites make unreliable resources for B2B and B2C clients. Data compromise is one of the most prevalent crimes clients are subjected to when hackers access sensitive data like clients’ personal and financial details. Thus, security becomes the primary assurance for clients to continue business with an organization. • You must be well-versed in cyber incident response to recover data and tackle cyber attacks effectively.

  5. How is Website Security SEO Compromised? The Smareters • Weak firewall A weak firewall is like an invitation for data theft. A weak firewall or its absence means that the website will be under threat sooner or later. The firewall is the primary defense strategy, and disabling it risks the website. • Nasty bots It is common to find bot activity on a website as search engines employ them to index data and other activities. However, some of these bots may evolve to become malicious and steal data from your website and disrupt traffic.

  6. Contact Us The Smareters Location: Hyderabad, Telangana 500032 Contact: +91 7396 010 630 E-mail: info@thesmarketers.com More information about the topic visit : https://thesmarketers.com/blogs/seo-website-security-connection/

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