Akash Manchanda’s Guide to Reviving Old Content with New Visuals

1. Search Write Sign in Sign up Akash Manchanda’s Guide to Reviving Old Content with New Visuals Vui Live · Follow 4 min read · 1 day ago -- Staying relevant and engaging your audience in today’s whirlwind of digital marketing is tough, but one of the most underestimated powerful strategies that can magnify your content is repurposing old content. You may give your old work a new face using fresh graphics and video edits and breathe new life into your published content to make it new and relevant once again to your target audience. Why Repurpose Old Content? It saves time, resources, and effort but amplifies the reach of your content. Suppose you have a great-performing blog from a year ago; you don’t have to sit and create something from scratch again. You can turn it into an interesting video, a rich infographic, or a series of small shareable posts on social media. Digital marketing experts such as Akash Manchanda, co- founder of VUI Live, believe in leveraging this strategy to maximize the ROI on content creation. Free Membership Distraction-free reading. No ads. Read member-only stories For professionals such as Akash Manchanda, who leads at Akash Manchanda VUI Live digital marketing, content repurposing is a way to keep up with ever-evolving audience preferences more than an efficiency hack. Sign up to discover human stories that deepen your understanding of the world. Organize your knowledge with lists and highlights. Support writers you read most Earn money for your writing Tell your story. Find your audience. Listen to audio narrations How to Repurpose Old Content with Graphics and Videos Read offline with the Medium app 1. Identify High-Performing Content Sign up for free Try for $5/month

2. Analyze past content: Scan your previous blogs, videos, or posts that engaged the target audience on the site significantly. For example, if one post in your live digital marketing agency produced excellent traffic, it is a suitable candidate for repurposing. 2. Refresh Graphics Visual appeal matters. Update old infographics with newer designs, updated statistics, and a new layout. Create professional-looking graphics with Canva or Adobe Express. Your viewers will be hooked by updating your visuals; besides this, aligning your content with your current branding strategy. 3. Short Video Clips Short-form videos are highly demanded, especially on the likes of Instagram, TikTok, and YouTube Shorts. Take key points from old blogs or articles and make videos out of them that run for 60 seconds. Akash Manchanda, with his collective work via Akash Manchanda VUI Live digital marketing, promotes using video marketing as one of the most sought-after methods to increase audience engagement. More interest and involvement among audiences Video content makes it easier to understand and retain. You can further break up difficult-to-understand ideas into even simpler videos, making them more relatable. For example, an article about SEO tips can be animated into an explainer video, which captures much more attention. SEO Ranking Improved: Search engines value dynamic and visual content highly. Adding infographics, updating older visuals, or embedding videos to aged pages can increase your SEO score. Lifespan Extended for Content: Instead of letting older posts become digital dust, repurposing ensures they stay relevant and valuable. For example, while a digital marketing live agency is busy creating its next case study, it might repurpose it into a visual slideshow for LinkedIn: Social Media Campaigns Branded campaigns are often revisited with new modern-day visuals and formats. A one-year-old campaign can be resurfaced about sustainability with new statistics and a short explainer video. Agencies, such as Akash Manchanda VUI Live digital marketing, apply this approach to keep clients’ pipelines of content active. Free Membership Steps to Plan Your Repurposing Strategy Distraction-free reading. No ads. Read member-only stories Audit Your Existing Content Organize your knowledge with lists and highlights. Support writers you read most Identify the outdated posts that have high potential. Earn money for your writing Tell your story. Find your audience. Sign up to discover human stories that deepen your understanding of the world. Listen to audio narrations Use analytics to look for what worked historically. Read offline with the Medium app Select the Format Blog posts → Videos, infographics. Tutorials → Step-by-step video guides.

3. Webinars → Mini-clips for Instagram Stories. Add Branding Update all graphics to align with your current branding guide. Such agencies as Akash Manchanda’s live digital marketing agency stand out by ensuring that content looks fresh and on-brand. Tools for Easy Content Transformation Canva Adobe Express Figma Video Editing Adobe Premiere Pro CapCut iMovie Tools for Social Media Scheduling Buffer Hootsuite The Role of Agencies in Content Repurposing If content repurposing management seems too much, then there is a way to succeed. Agency businesses such as Akash Manchanda VUI Live Digital Marketing have the necessary expertise to create impactful campaigns by refreshing older content. They ensure that every piece, be it a blog or video, adds value and reaches the target audience. For example, Akash Manchanda and his Live digital marketing agency would help brands utilize their content to create engaging reels, modern animations, and social media carousels. Wrapping Up! Repurposing old content isn’t just cost-effective but also creative in how you engage your audience with minimal effort. Updating the graphics and video edits for fresh new updates gives that content an extended shelf life while making it timely for today’s preferences. As proven by recent work done by experts such as Akash Manchanda CO- Founder of VUI Live and his team at Akash Manchanda VUI Live digital marketing, it is all about fusing creativity with data-driven insights. Be it an independent creator or a digital marketing live agency for marketing, the scope is limitless when doing things differently with something old. highlights. Free Membership Distraction-free reading. No ads. Read member-only stories Organize your knowledge with lists and Support writers you read most Earn money for your writing Tell your story. Find your audience. Sign up to discover human stories that deepen your understanding of the world. This way, you will benefit from the content that already exists, remain ahead in the digital marketing competition, and make sure your brand continues to leave its mark. Listen to audio narrations Read offline with the Medium app

4. Akash Manchanda Live Digital Marketing Digital Marketing Agency -- Written by Vui Live Follow 0 Followers We are a dedicated team of budding professionals who constantly thrive to push creativity beyond its limits. Help Status About Careers Press Blog Privacy Terms Text to speech Teams Free Membership Distraction-free reading. No ads. Read member-only stories Organize your knowledge with lists and highlights. Support writers you read most Earn money for your writing Tell your story. Find your audience. Sign up to discover human stories that deepen your understanding of the world. Listen to audio narrations Read offline with the Medium app