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Of course you want your SEO services to sell. Your white label SEO company offers these three tips to market SEO to your potential customers.
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August 2, 2017 White Label SEO Company Discusses 3 Tips to Sell SEO the Right Way The Internet is here to stay, and businesses need to be on it to gain exposure to modern consumers. People are using the Internet much more to search and learn about brands and their products before they buy, and this makes online marketing essential to any business that wants to grow. For these businesses, finding a great SEO company is a top priority, and there will always be a good number of providers who are willing to fulfill this demand. If you want to stand out and make a mark with your services, you need to know exactly how you’re going to market SEO to Page | 1
your potential customers. Virtual Group, your white label SEO company, offers these three useful tips. Listen to your customers A common mistake among SEO resellers when they’re selling to a potential client is their eagerness to impart what they know about SEO. Rather than impressing them, this move can actually tick customers off. Instead of you beginning the conversation, it’s best to start the dialogue by letting your customer speak first and listening to what they have to say. Collect information about their business, branding, goals, and existing marketing strategies, if they have any. Remember that it’s about them and not about you. When you listen more and talk less, you’ll have insight and information about your customer’s business, and you’ll be better equipped to tell them about SEO approaches that apply to them in a more convincing manner. Understand their expectations Guaranteeing results is a good way to capture clients, but before you make one, you must first understand your client’s definition of success down to the last detail. Ask them, what do they hope to achieve through your services? The answer to this question will let you know which SEO strategies to focus on when the marketing machine is up and running. Only then can you promise results that meet their expectations. Be on the same page SEO can be a technical topic, which can be difficult to understand, especially if you’re talking to a company that doesn’t have any experience in online marketing. Using too much technical terms can alienate your clients, so put yourself in their shoes and always try to speak in terms that they can understand. Avoid jargon as much as you can. Selling SEO services to clients is one of the most difficult tasks for professionals in the internet marketing industry. It can seem like the more established agencies always get the large customers and the rest are doing small-time jobs. Thus, the key to surviving and thriving is to know how to sell your products effectively. Follow the tips above and you should be well on your way to profitable SEO reseller revenues. Page | 2
About Virtual Group: Virtual Group is a white label online marketing company that is driven to help you expand your client’s business so you can expand yours. We’re happy to be the drivers of your success. Feel free to contact us to learn more about our services. Sources: How to Sell SEO Services: Getting Your SEO Business Off the Ground with Freelance Gigs, AhRefs.com How to Sell SEO Services, MetricSpot.com Page | 3