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Vision51 is an expert web design company in Warrington. We specialize in SEO, Facebook marketing campaigns, and web design services at the best prices in Widnes, Wirral, Wigan, and St.Helens. <br>
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Vision 51 HOW GOOGLE’S CORE UPDATES HAVE IMPACTED DIGITAL MARKETING Specialist In Web Design Marketing Social Media
IMPROVEMENT TO SEARCH ALGORITHMS
Introduction Google is the most technically advanced, popular search engine there is, and so changes and updates are made on a daily basis to ensure that it is performing to the top of its ability as well as providing easy and effective use to the millions of people that rely on it each and every day.
IT’S ALL IN THE CONTENT Google’s core updates it causes some websites Content has the ability to make all the difference, so if you are in a position where an update causes your site to take a hit, you must work on strengthening the content so that it will perform better and rank higher on the search engine.
CHANGES TO BERT Due to the purpose of BERT and what it is designed to do, some websites are losing out on traffic as Google doesn’t see it as a direct match to the query of the user.
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