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TOP 5 SMTP RELAY SERVICES TO CONSIDER IN 2020

A simple mail transfer protocol delivers outgoing emails and is a universal protocol for sending emails. The term SMTP relay service is commonly used, especially if youu2019re out shopping or use an email service provider for newsletters or transactional email delivery.

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TOP 5 SMTP RELAY SERVICES TO CONSIDER IN 2020

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  1. TOP 5 SMTP RELAY SERVICES TO CONSIDER  IN 2020    Simple Mail Transfer Protocol(SMTP):​– A simple mail transfer  protocol delivers outgoing emails and is a universal protocol for  sending emails. The term SMTP relay service is commonly used,  especially if you’re out shopping or use an email service provider for  newsletters or transactional email delivery. But why does getting into  the details of SMTP matter so much to businesses? How does email  deliverability get affected and how does it directly impact your  business.  SMTP comes in when peer to peer email services hosted over the cloud  is not enough. All ​businesses​ send out marketing or bulk emails,  transactional emails, and email newsletters. They require better  services than peer to peer cloud-hosted services to send out their 

  2. emails on a large scale and ensure good deliverability. Here’s where  SMTP relay email sending services step in.  What is SMTP Relay Service?  SMTP stands for Simple Mail Transfer Protocol and is the basic  protocol for sending emails. This is a widely used and global protocol  for sending emails. An SMTP relay is basically a number of servers  through which your ESP sends out your emails. This protocol is  implemented by the use of certain Message Transfer Agents or MTA’s  which hand off your emails to another mail server which can get your  messages as close to its intended recipient. MTAs keep on relaying  your email message until it reaches its final destination.  An ​SMTP relay service​ is simply an SMTP relay that is run and hosted  in the cloud rather than your own data centers. The service works on  the logic that it receives your message and queues it up to reach its  final destination. The MTA either succeeds or fails to deliver your  message. In case of a failure, it generates an ‘NDR’ or non-delivery  report or ‘bounce’ notification, after this, the message is delivered to  its original sender. This is followed by a reason for the bounce-  depending on the reporting your ESP provides. The bounce of the  email can be a soft or a hard bounce.  Let’s have a look at some of the top SMTP Relay  Services you can consider using on 2020  1. Pepipost SMTP Service  Pepipost is a cloud-based, AI-powered SMTP Relay Service that can  get you great email deliverability at a very affordable pricing plan.  This is one of the best ​email delivery services​ to send via SMTP. You  can also send emails via API, the service is really developer-friendly  and you can integrate it into your backend seamlessly. They also have 

  3. migration APIs for quick migration if you’re switching from another  email service provider.  Pricing:  You can send 150,000 emails for a starting plan of $25, and save 30%  on plans with the annual pricing.  Free emails:  30,000 free for the first month and then 100/day, free forever  Features:  1. They use API integration or SMTP service to send outgoing emails  from your WordPress installation  2. 24X7 developer support  3. Gives real-time reporting with detailed reports.  4. The speed with transparency  2. Gmail SMTP Server  Gmail SMTP is the most well-known SMTP provider. Instead of using  third party email sending service or technologies for sending emails,  all you can do is configure Google’s SMTP server settings into  whatever script or program you wish to send email from. Since a lot of  people use Gmail to access their Emails, emails sent from Gmail SMTP  have a very small chance of going into the spam folder. It provides the  best deliverability for Gmail users.  Pricing:  Google SMTP server is completely free of cost. There are limits on no.  of SMS send per day, recipients per message, etc 

  4. Free emails:  It gives 500 emails per day for a trial account.This is the biggest  drawback of Gmail SMTP as you can get a lot more free emails from  other email service providers. Then you must choose a plan and  upgrade  Features:  Features of Google SMTP Server are :  1. Instant access to google drive and other google services  2. Access to google forms, sheets, etc to create whatever you want  3. Manage users, devices, and data securely and easily  3. Sendinblue SMTP Service  Sendinblue is one of the most popular SMTP service providers and  supports services like API integration, Plugins, and third-party app  integrations. Integrating with Sendinblue is quite simple and hassle  free.  Pricing:  It provides a free plan in their service where you can send 9,000  emails/month, limited to 300 emails per day.  Free emails: SendinBlue provides 9,000 emails/month for free.  Features:  1. You can send both transactional emails and standard email  campaigns from different servers if you wish to pay separately for the  servers.  2. Import/export features for email data 

  5. 3. You can send the email manually using the user panel or create  automation.  4. Sendgrid  SendGrid a US-based email sending service that allows you to send  marketing and transactional emails. They have really good  deliverability which is why they are very popular with businesses.  There are some other Sendgrid tend to have pricing on the heavier  side which is more than a lot of businesses are willing to pay, so you  can check out some of the ​sendgrid alternatives​ as well.  Pricing:  This service is free for a limited period of time for any number of  emails and i.e. 30 days during which you will get 40,000 emails per  month and then you will have to pay for the plan which you choose.  Free Emails:  SendGrid gives you 40,000 emails for a month. And then the pricing  starts from $15 to $90.  Features:  The features of SendGrid are :  1. Good security for your emails using TLS, SSL encryption, and 2FA.  2. Scheduling, segmentation and A/B testing are available.  3. APIs supporting Node JS, PHP, and other programming languages.  5. Elastic Email  Elastic Email is a mail relay service that instead of your website  sending mail via its own SMTP Server. It has a set of tools for  everyone whether you are a developer, a marketer or a designer, the 

  6. tools developed by them, fit all. It provides an ultra-fast global  infrastructure for transactional emails.  SMTP Pricing:  The plan’s price ranges from $150 to $4000. You can send extra and  pay the overage.  Free emails:  They provide 150,000 emails/month for free.  Features:  1. 150,000 free emails per month  2. Tools for designer, marketer, as well as developer  3. A/B testing for creating emails that perform better for your  campaign. 

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