RTD Tea Market Size, Share, & Trends Estimation Report By Type Outlook

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6. MarketOverview Tea that has been packed and is ready to drink is known as RTD tea. The main competitors on the market provide it in a variety of tastes. After water, tea is the most popular non-alcoholic beverage. The rise of the ready-to-drink tea industry globally can be attributed in part to consumers' increased focus on leading healthier lifestyles as a result of better knowledge of the health benefits of RTD tea. RTD also improves weight loss, lowers cholesterol, eases headache and bodily pain, and lowers the risk of heart attack. The benefits that come with leading a healthy lifestyle and rising public knowledge of these advantages are anticipated to fuel the global market's expansion in the upcoming years. The availability of ready-to-drink tea in enticing and easy packaging, rising disposable income, and an expansion in cafés, physical and online retail stores, and food outlets are all expected to fuel the global market for ready-to-drink tea.

7. Strategic Development: • In September 2022, Just Ice Tea—a ready-to-drink organic iced tea brand—was introduced by Honest Tea. Its philosophy is to source straightforward ingredients, Fair Trade Certified teas, and sweeteners. The new range comes in a few different flavors, including Peach Oolong Tea, Moroccan Mint Tea, Honey Green Tea, and Berry Hibiscus Herbal Tea. • The new Lipton Immune Support ready-to-drink (RTD) tea beverage was introduced by Lipton in May 2022. Lipton Immune Support is a ready-to-drink iced tea that combines green tea, zinc, and vitamin C. It is sold as a regular line item at major retailers in 12- and 64-ounce bottles of the Green Tea Pineapple Mango flavor, as well as 12-packs of the Diet Green Tea Pineapple Mango flavor. • September 2021 saw the introduction of Saint James Tea RTD green tea in Arizona. The original green tea, which was first introduced in Florida, was available in three flavors: pineapple and mango, passionfruit and peach, and blueberry and raspberry.

8. The Global RTD Tea Markethas been segmented into: By Type, Green Tea, Herbal, Black Tea, Others By Category, Organic, Conventional By Packaging Type, Bottles, Cans, Cartons By Application, Supermarkets/Hypermarkets, Specialty Stores, Online stores, Others

9. The Global RTD Tea Markethas been segmented into: • By Region • Europe • Germany • France • Italy • Spain • UK • Nordic Countries • Denmark • Finland • Iceland • Sweden • Norway • Benelux Union • Belgium • The Netherlands • Luxembourg • Rest of Europe • By Region • North America • US • Canada • Mexico • Rest of North America • The Middle East & Africa • Saudi Arabia • UAE • Egypt • South Africa • Rest of the Middle East & Africa • Latin America • Brazil • Argentina • Rest of Latin America • ByRegion • Asia-Pacific • Japan • China • India • Australia • South Korea • Southeast Asia • Indonesia • Thailand • Malaysia • Singapore • Rest of Southeast Asia • Rest of Asia-Pacific

10. Segmentation Analysis: Since most of the key players in the market are currently based in North America and Europe, they have easy access to consumers of RTD tea. RTD tea is simultaneously marketed as a premium product in developed markets. The market for RTD tea is anticipated to expand in developed economies due to the increased demand for high-quality products.TheRTD tea market is expected to develop at the fastest rates in the Middle East and Africa, followed by Asia Pacific, excluding Japan. The expanding gym culture and trend for health and wellness in these developing nations is helping the gym equipment as well as the protein-rich food and beverage goods. In the above mentioned geographical segmentation Analysis, growing middle class populations and growing consumer awareness of luxury products are driving market expansion.Blacktea led the ready-to-drink tea market in 2019, and it is anticipated that this trend would hold true over the forecast year. This is because more people around the world are becoming tea drinkers. Black tea's strong antioxidant and polyphenol content makes it popular among health-conscious people. This promotes the growth of the black tea market. It not only treats headaches, cancer, and high blood pressure, but it also encourages global market expansion.

11. Market Players • Danone • Harney & Sons Fine Teas • Nestle S.A • Snapple Beverages Corp • Starbuck Corp • Beam Suntory, Inc. • Tata Consumer Products Limited • The Coca-Cola Company • Unilever

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